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What Can SodaStream Do to Retain Its Kingdom?

By Mark Reeth and Sean O'Reilly - Jul 8, 2014 at 8:30AM

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SodaStream is facing stiff competition from The Coca-Cola Company; can it hold on to its crown as king of Fizzy Drink Mountain?

In the first half of 2013, SodaStream ( SODA ) felt like the king of Fizzy Drink Mountain: the stock doubled during that time. But the second half of 2013 showed an unstable kingdom: when competition appeared, mainly in the form of Coca-Cola buying Keurig Green Mountain ( GMCR.DL ), SodaStream's stock acted like it was about to be overthrown.

In this episode of The Motley Fool's Where the Money Is, consumer-goods editor Mark Reeth has CG analyst Sean O'Reilly discuss whether SodaStream can continue making in-roads in the market, particularly in the U.S., and keep its crown despite competition from Coke the Kingslayer.

 
 
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Stocks Mentioned

Keurig Green Mountain, Inc. Stock Quote
Keurig Green Mountain, Inc.
GMCR.DL
SodaStream International Ltd. Stock Quote
SodaStream International Ltd.
SODA

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