The Business Behind Keurig and Where It's Heading

By William Bias – Jul 22, 2014 at 2:40PM

Keurig Green Mountain works to set itself apart from the competition. A brighter future lies ahead for the company and its shareholders.

Investors in Keurig Green Mountain (GMCR.DL) have seen a total year-to-date return of 64% versus 9% for the S&P 500. Some of the catalysts for this include investments from beverage giant Coca-Cola (KO -0.45%) which provide Keurig with the capital to develop the Keurig Cold device, a home carbonation system that will compete with SodaStream (SODA).

GMCR Total Return Price data by YCharts

The slide presentation below discusses the advantages that Keurig Green Mountain holds in the present and possibly the future over SodaStream. It also discusses some other future initiatives that you may or may not read about elsewhere such as the Keurig Bolt, a commercial-level version of its home brewing system, and its water filtration opportunities.

William Bias owns shares of Coca-Cola. The Motley Fool recommends Coca-Cola, Keurig Green Mountain, and SodaStream. The Motley Fool owns shares of SodaStream and has the following options: long January 2016 $37 calls on Coca-Cola and short January 2016 $37 puts on Coca-Cola. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.