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Cricut(NASDAQ) CRCT

Market Cap$1.21BMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.
Since IPO (2021)-52%
5 Year-70%
1 Year+6%
1 Month+22%
$5.75
-3.04%
-0.18Today
After hours$5.75+$0.00 (+0.00%)
Cricut last closing stock price
MetricPriceDate
Last closeUSD 5.762026-08-14
Cricut stock price return by period
PeriodPrice returnPrice at period startPeriod start date
1 week-1.37%USD 5.842026-08-07
1 month+21.78%USD 4.732026-07-15
3 month+49.96%USD 3.842026-05-15
Year to date+21.51%USD 4.742025-12-31
1 year+6.26%USD 5.422025-08-14
3 year-21.58%USD 7.352023-08-15
5 year-69.66%USD 18.992021-08-13
Since inception-51.89%USD 11.972021-03-25

Cricut Financials at a Glance

Market Cap

$1.21BMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.

Revenue (TTM)

$689.79M

Net Income (TTM)

$87.68M

EPS (TTM)

$0.41

P/E Ratio

13.97

Dividend

$0.20

Beta (Volatility)

0.93 (Low)

Price

$5.75

Volume

541,564

Open

$5.92

Previous Close

$5.76

Daily Range

$5.74 - $5.92

52-Week Range

$3.74 - $6.93

Estimated Earnings Date

Nov 3, 2026

CRCT News

Foolcom-Featured.png

Cricut (CRCT) Q2 Revenue Jumps 2%

Motley Fool Markets TeamAug 6, 2025
GettyCrash

3 Stocks to Avoid This Week

Rick MunarrizMar 5, 2023
frustrated tired investor rub eyes sit with computer

Why Cricut Stock Crashed Today

Jon QuastNov 11, 2021
cricut-maker-2

Why Cricut Stock Got Cut Down Today

Evan Niu, CFAAug 13, 2021
a woman is surprised computer

Why Cricut Stock Was Up 26% in June

Jon QuastJul 5, 2021
cricut-maker-4

Why Cricut Stock Soared on Monday

Evan Niu, CFAApr 19, 2021

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About Cricut

Cricut helps people make professional handmade items at home.

It sells smart cutting machines and easy design software.

The company serves millions of creative users and small businesses.

Inside the Craft Room

  • Connected Machines: Specialized desktop devices that cut, write, and score materials like leather and wood.
  • Cricut Access: Subscription plans offering over 1.6 million images and exclusive software features.
  • Accessories and Materials: Physical supplies including vinyl, cardstock, and specialized blades for crafting projects.
  • Design Space: Cloud-based software allowing users to create and store custom project files.

Strategic Steps and Milestones

  • Launched Cricut Venture in 2023 to support professional-grade, large-scale projects.
  • Introduced Cricut Maker 4 in 2025 featuring enhanced cutting speed and power.
  • Expanded the Contributing Artists Program to include over 1.2 million digital designs.
  • Managed the business impact following the bankruptcy and liquidation of JOANN, Inc. in 2025.

Why the Platform Works

Cricut integrates physical hardware with a proprietary cloud platform to simplify complex design tasks. Its ecosystem benefits from a network effect where 94% of users are women who share projects and data through social and digital channels.

By the Numbers

  • Net income for 2025 rose to $76.7 million, a 22% increase from 2024.
  • Total annual revenue reached $708.8 million in 2025, down 1% year-over-year.
  • Paid Subscribers grew to 3.09 million by December 31, 2025.
  • Free cash flow was $75.2 million in Q4 2025, a 24.2% decline from Q4 2024.

Bottom Line

Cricut has transitioned from a hardware vendor into a platform business driven by subscriptions and recurring material sales. This model supports consistent user engagement even as machine purchase cycles fluctuate.

AI Generated • May 2, 2026

Industry

Household Durables

Sector

Consumer Discretionary

Employees

700

CEO

Ashish Arora, MBA

Website

www.cricut.com

Headquarters

South Jordan, UT 84095, US

CRCT Financials

Key Financial Metrics (TTM)

Gross Margin

57.94%

Operating Margin

15.50%

Net Income Margin

12.71%

Return on Equity

24.57%

Return on Capital

27.04%

Return on Assets

14.97%

Earnings Yield

7.16%

Dividend Yield

3.47%

Payout Ratio

2.30%

Stock Overview

Market Cap

$1.21BMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.

Shares Outstanding

209.44M

Volume

541.56K

Avg. Volume

619.64K

Financials (TTM)

Gross Profit

$399.65M

Operating Income

$106.89M

EBITDA

$138.55M

Operating Cash Flow

$180.11M

Capital Expenditure

-$32.46M

Free Cash Flow

$147.65M

Cash & ST Invst.

$286.27M

Total Debt

$10.38M

Cricut Performance Analysis

Cricut annual revenue and year-over-year revenue growth by fiscal year
Fiscal yearPeriod endRevenueYoY growth
20222022-12-31USD 886,296,000-32.1%
20232023-12-31USD 765,147,000-13.7%
20242024-12-31USD 712,538,000-6.9%
20252025-12-31USD 708,780,000-0.5%
Cricut sequential (quarter-over-quarter) revenue growth by fiscal quarter
Fiscal quarterPeriod endQoQ growth
Q32025-09-30-1.0%
Q42025-12-3119.5%
Q12026-03-31-21.7%
Q22026-06-30-2.0%
Cricut annual diluted earnings per share and year-over-year EPS growth by fiscal year
Fiscal yearPeriod endDiluted EPSYoY growth
20222022-12-31USD 0.28-56.6%
20232023-12-31USD 0.24-11.2%
20242024-12-31USD 0.2919.4%
20252025-12-31USD 0.3521.1%
Cricut sequential (quarter-over-quarter) diluted earnings per share growth by fiscal quarter
Fiscal quarterPeriod endQoQ growth
Q32025-09-30-13.4%
Q42025-12-31-63.6%
Q12026-03-31175.5%
Q22026-06-3098.7%

Revenue Growth Rate

Annual and quarterly growth comparison

Earnings Per Share Growth Rate

Annual and quarterly EPS growth comparison

Quarterly Performance

Name
Q2 2026YOY CHG

Revenue

$156.29M

-9.2%

Gross Profit

$116.41M

+14.6%

Gross Margin

74.48%

N/A

Market Cap

$1.21BMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.

N/A

Market Cap/Employee

$1.72M

N/A

Employees

700

N/A

Net Income

$39.05M

+59.5%

EBITDA

$53.58M

+34.3%

Quarterly Fundamentals

Name
Q2 2026YOY CHG

Total Cash

$286.27M

-24.1%

Total Debt

$10.38M

-22.5%

Accounts Receivable

$72.10M

-12.1%

Inventory

$105.84M

-15.2%

Long Term Debt

$7.21M

-26.3%

Short Term Debt

$3.17M

-12.1%

Return on Assets

14.97%

N/A

Return on Invested Capital

27.78%

N/A

Free Cash Flow

$40.85M

+34.1%

Operating Cash Flow

$50.35M

+39.3%

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Questions About CRCT

What is the current price of Cricut?

Cricut is trading at $5.76 per share.

What is the 52-week range for Cricut?

Over the past 52 weeks, Cricut has traded between $3.74 and $6.93.

How much debt does Cricut have?

As of the most recent reporting period, Cricut reported total debt of $10.38M.

How much cash does Cricut have on hand?

Cricut reported $266.91M in cash and cash equivalents in its most recent financial results.

What is Cricut’s dividend yield?

Cricut currently has a dividend yield of 3.47%.

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