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PLBY Group

(NASDAQ) PLBY

Current Price$1.18
Market Cap$135.68MMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.
Since IPO (2020)-88%
5 Year-96%
1 Year-36%
1 Month-18%
PLBY Group last closing stock price
MetricPriceDate
Last closeUSD 1.172026-07-17
PLBY Group stock price return by period
PeriodPrice returnPrice at period startPeriod start date
1 week+0.86%USD 1.162026-07-10
1 month-18.18%USD 1.432026-06-17
3 month-35.36%USD 1.812026-04-17
Year to date-37.77%USD 1.882025-12-31
1 year-36.07%USD 1.832025-07-17
3 year-29.09%USD 1.652023-07-18
5 year-96.01%USD 29.302021-07-16
Since inception-88.16%USD 9.882020-08-31

PLBY Group Financials at a Glance

Market Cap

$135.68MMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.

Revenue (TTM)

$122.29M

Net Income (TTM)

-$7.59M

EPS (TTM)

-$0.08

P/E Ratio

-14.50

Dividend

$0.00

Beta (Volatility)

1.49 (Average)

Price

$1.18

Volume

551,583

Open

$1.19

Previous Close

$1.17

Daily Range

$1.15 - $1.23

52-Week Range

$1.08 - $2.75

Estimated Earnings Date

Aug 11, 2026

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About PLBY Group

Playboy offers products and experiences for personal style, wellness, and entertainment. Its magazine and lingerie brands reach consumers seeking self-expression and lifestyle choices. The company connects people to fashion, digital content, and leisure products worldwide.

Products and Services

  • Direct-to-Consumer (59% Q2 2025 revenue): Sells Honey Birdette lingerie online and in 51 stores, targeting adults seeking intimate apparel.
  • Licensing (39% Q2 2025 revenue): Licenses the Playboy brand for apparel, gaming, hospitality, and digital content to third-party companies.
  • Magazine and Digital Content: Publishes Playboy magazine and licenses digital content, focusing on photography, entertainment, and culture.
  • Events and Sponsorships: Organizes branded events and sponsorships to promote lifestyle and entertainment experiences.

Growth and Expansion

  • Acquired Honey Birdette in 2021, expanding into premium lingerie retail.
  • Signed a 15-year licensing agreement with Byborg Enterprises SA in 2025 for digital operations.
  • Expanded Honey Birdette stores to 51 brick-and-mortar locations across three countries by 2025.
  • Signed a lease for new office headquarters space in Miami Beach, Florida, in August 2025, with occupancy to begin following renovations.
  • Initiated sale of art assets in late 2023 to streamline operations.

What Makes Playboy Stand Out

Playboy operates a capital-light model, focusing on licensing and high-margin products. Its global reach spans 67% of revenue from outside the U.S. in early 2025. The company leverages its brand to enter new markets and categories through strategic partnerships.

Five Things You Need to Know

  • Q2 2025 revenue was $28M, up 13.1% from Q2 2024.
  • Licensing revenue rose 105% YoY in Q2 2025, driven by the Byborg deal.
  • International sales made up 69% of Q2 2025 revenue.
  • Q2 2025 net loss was $7.7M, improved from $16.7M in Q2 2024.
  • Adjusted EBITDA reached $3.5M in Q2 2025, up from -$2.9M in Q2 2024.

Bottom Line

Playboy has shifted from traditional publishing to a global lifestyle and licensing business. Its focus on brand partnerships and direct-to-consumer sales supports ongoing adaptation in a changing market.

AI Generated • Apr 16, 2026

Industry

Textiles, Apparel and Luxury Goods

Employees

588

CEO

Ben Kohn, MBA

Headquarters

Los Angeles, CA 90024, US

PLBY Financials

Key Financial Metrics (TTM)

Gross Margin

70.91%

Operating Margin

-2.53%

Net Income Margin

-6.21%

Return on Equity

-79.63%

Return on Capital

-2.77%

Return on Assets

-2.66%

Earnings Yield

-6.90%

Dividend Yield

0.00%

Payout Ratio

0.00%

Stock Overview

Market Cap

$135.68MMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.

Shares Outstanding

115.97M

Volume

551.58K

Avg. Volume

961.40K

Financials (TTM)

Gross Profit

$86.72M

Operating Income

-$3.10M

EBITDA

$8.27M

Operating Cash Flow

-$625.00K

Capital Expenditure

-$1.62M

Free Cash Flow

-$2.25M

Cash & ST Invst.

$30.27M

Total Debt

$177.97M

PLBY Group Performance Analysis

PLBY Group annual revenue and year-over-year revenue growth by fiscal year
Fiscal yearPeriod endRevenueYoY growth
20222022-12-31USD 185,536,000-24.8%
20232023-12-31USD 142,950,000-23.0%
20242024-12-31USD 116,135,000-18.8%
20252025-12-31USD 120,928,0004.1%
PLBY Group sequential (quarter-over-quarter) revenue growth by fiscal quarter
Fiscal quarterPeriod endQoQ growth
Q22025-06-30-2.5%
Q32025-09-303.0%
Q42025-12-3120.4%
Q12026-03-31-13.4%
PLBY Group annual diluted earnings per share and year-over-year EPS growth by fiscal year
Fiscal yearPeriod endDiluted EPSYoY growth
20222022-12-31USD -5.86187.3%
20232023-12-31USD -2.53-56.8%
20242024-12-31USD -1.04-58.7%
20252025-12-31USD -0.13-87.9%
PLBY Group sequential (quarter-over-quarter) diluted earnings per share growth by fiscal quarter
Fiscal quarterPeriod endQoQ growth
Q22025-06-3016.6%
Q32025-09-30105.0%
Q42025-12-31661.0%
Q12026-03-31-196.2%

Revenue Growth Rate

Annual and quarterly growth comparison

Earnings Per Share Growth Rate

Annual and quarterly EPS growth comparison

Quarterly Performance

Name
Q1 2026YOY CHG

Revenue

$30.24M

+4.7%

Gross Profit

$20.69M

+4.4%

Gross Margin

68.43%

N/A

Market Cap

$135.68MMarket cap calculated using publicly traded shares outstanding only. Does not include unlisted, private, or dual-class non-traded shares. Implied market cap may vary.

N/A

Market Cap/Employee

$681.82K

N/A

Employees

199

N/A

Net Income

-$3.96M

+56.2%

EBITDA

$1.70M

+143.5%

Quarterly Fundamentals

Name
Q1 2026YOY CHG

Total Cash

$30.27M

+27.6%

Total Debt

$177.97M

-11.2%

Accounts Receivable

$6.47M

+8.8%

Inventory

$11.42M

+40.8%

Long Term Debt

$170.71M

-11.5%

Short Term Debt

$7.26M

-3.2%

Return on Assets

-2.66%

N/A

Return on Invested Capital

-1.37%

N/A

Free Cash Flow

-$8.90M

-16.2%

Operating Cash Flow

-$8.26M

-8.4%

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Questions About PLBY

What is the current price of PLBY Group?

PLBY Group is trading at $1.17 per share.

What is the 52-week range for PLBY Group?

Over the past 52 weeks, PLBY Group has traded between $1.08 and $2.75.

How much debt does PLBY Group have?

As of the most recent reporting period, PLBY Group reported total debt of $177.97M.

How much cash does PLBY Group have on hand?

PLBY Group reported $30.27M in cash and cash equivalents in its most recent financial results.

What is PLBY Group’s dividend yield?

PLBY Group does not currently have a dividend yield.

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