Jacob Kimball Hawkins, CMOO, sold 818 shares of Five Below (FIVE -5.42%) at $248.88 per share on September 10, 2026, according to a recent SEC Form 4 filing.
Transaction summary
| Metric | Value |
|---|---|
| Transaction value | ~$204,000 |
| Shares sold | 818 |
| Post-transaction shares (directly held) | 3,728 |
| Post-transaction value | $899,491.84 |
Transaction value based on SEC Form 4 weighted average sale price ($248.88); post-transaction value based on Sept. 10, 2026 market close ($241.28).
Key questions
- What was the size of the disposition relative to the insider's total equity?
Jacob Kimball Hawkins sold 818 shares, a transaction that represented 18% of the direct holdings reported prior to the sale. Following this activity, the executive maintains a direct position of 3,728 shares. - How does the transaction price compare to the current market valuation?
The shares were sold at a weighted-average price of $248.88. As of the Sept. 14, 2026, market close, the stock was priced at $249.59, representing a level slightly above the execution price of the trade. - Are there any indirect holdings or derivative structures that offset this reduction?
This filing does not report any indirect ownership through trusts or entities. The 3,728 shares held directly constitute the entirety of the executive's disclosed beneficial ownership in the company.
Company Overview
| Metric | Value |
|---|---|
| Share Price (as of market close 2026-09-14) | $249.59 |
| Market Capitalization | $13.8 billion |
| Revenue (TTM) | $5.3 billion |
| Net Income (TTM) | $619.2 million |
Company Snapshot
- Five Below operates as a specialty discount retailer offering a diverse inventory of personal accessories, beauty products, home décor, and athletic apparel, generating revenue primarily through in-store and omnichannel retail sales across the United States.
- The company operates a value-oriented retail model that emphasizes affordable pricing on branded and private-label merchandise, driving customer traffic and repeat purchases through compelling product assortments and promotional strategies.
- Five Below primarily targets value-conscious consumers, including teenagers, young adults, and families seeking trendy, affordable personal accessories and lifestyle products across multiple demographic segments.
Five Below, Inc. is a prominent specialty discount retailer with a market capitalization of $13.8 billion and TTM revenue of $5.3 billion, operating approximately 16,200 employees across its United States operations. The company's competitive positioning is anchored in its curated selection of affordable branded merchandise and private-label products, combined with an efficient omnichannel distribution model that drives strong net margins of approximately 11.7% (TTM net income of $619.2 million). Five Below's strategic focus on value retail and product innovation has generated substantial shareholder returns, with the stock appreciating 65.26% over the past twelve months.
What this transaction means for investors
SEC filings typically do not explain why an insider sells stock, and we do not know why Jacob Kimball Hawkins sold 18% of his shares.
Nonetheless, the company's performance indicates investors should focus more on the fact that he kept 82% of his shares. As previously mentioned, the consumer discretionary stock has risen by more than 65% over the last year.

NASDAQ: FIVE
Key Data Points
Moreover, even with that gain, the stock could still be an overlooked opportunity for investors. In the first half of fiscal 2026 (ended Aug. 1), its net sales of $2.5 billion rose by 28% over the previous year.
Furthermore, since costs and expenses did not grow as quickly as sales, its $359 million profit for that period surged by 41% over the same timeframe. Such financial improvements should be bullish for the stock.
Amid that profit growth, Five Below's stock trades at only 22 times earnings. When comparing that valuation to its growth, the company looks more like a buy than a sell. That increases the likelihood that personal reasons rather than Five Below's financials drove Hawkins' decision to sell.





