Logo of jester cap with thought bubble.

Image source: The Motley Fool.

Lamar Advertising Company (LAMR -0.78%)
Q2 2021 Earnings Call
Aug 5, 2021, 9:00 a.m. ET


  • Prepared Remarks
  • Questions and Answers
  • Call Participants

Prepared Remarks:


Excuse me, everyone. We now have Sean Reilly and Jay Johnson in conference. [Operator Instructions] In the course of this discussion, Lamar may make forward-looking statements regarding the company, including statements about its future financial performance, strategic goals, plans and objectives including with respect to the amount and timing of any distributions to stockholders and the impact and effect of the COVID-19 pandemic on the company's business, financial condition and results of operations.

All forward-looking statements involve risks, uncertainties, and contingencies, many of which are beyond Lamar's control and which may cause actual results to differ materially from anticipated results. Lamar has identified important factors that could cause actual results to differ materially from those discussed in this call, in the Company's second quarter 2021 earnings release and its most recent annual report on Form 10-K. Lamar refers you to those documents. Lamar's second quarter 2021 earnings release, which contains information required by Regulation G regarding certain non-GAAP financial measures was furnished to the SEC on a Form 8-K this morning and is available on the Investors section of Lamar's website at lamar.com.

I would now like to turn the conference over to Sean Reilly, Mr. Reilly, you may begin.

10 stocks we like better than Lamar Advertising
When our award-winning analyst team has a stock tip, it can pay to listen. After all, the newsletter they have run for over a decade, Motley Fool Stock Advisor, has tripled the market.* 

They just revealed what they believe are the ten best stocks for investors to buy right now... and Lamar Advertising wasn't one of them! That's right -- they think these 10 stocks are even better buys.

See the 10 stocks

*Stock Advisor returns as of June 7, 2021

Sean E. Reilly -- Chief Executive Officer and President

Thank you, Olivia. Good morning and welcome to Lamar's Q2 2021 Earnings Call. I'll get right to the good news. The advertising market is, as you may have heard, red hot right now. Advertisers are scrambling to get their brands, their products and their services in front of their customers, so they don't miss out on the economic recovery and we are benefiting in a major way.

Our second quarter results easily exceeded our expectations and our bookings into the current quarter suggest the sales momentum will continue through the end of 2021. We are increasingly confident that billboard revenue for the full year 2021 will surpass 2019's total and that transit and airport are well on their way back. As you saw in the release, we are raising our guidance again as I suggested we might on the last call, we now believe full year AFFO per share will come at -- come in between $6.10 and $6.30 per share. If you do the numbers, you'll see that reaching the top end of that range would mean exceeding the EBITDA we generated in 2019.

The delta variant is out there, obviously, and we're keeping a close eye on it. So far, we have not seen a noticeable impact on our customers' activities with us. Here is our latest data point to that point. Our billboard bookings in July were about $10 million higher in July of 2021 than in July of 2019. The bulk of that increase incurred in the -- occurred in the second half of July. So, business remain solid.

Turning to the second quarter, we saw strength across all products. Billboard revenues surpassed our revenue for the second quarter of 2019 and bookings in the U.S. transit and airport business has improved, a trend by the way that has only accelerated in the recent weeks as summer travel has picked up. Of course, our logo business also delivered its typical steady performance. We've seen solid demand on the analog platform where occupancy has really tightened, but digital is the real recovery story.

If you recall, digital fell fastest and furthest in 2020 and we anticipated that it would bounce back as the market recovered. The rebound has been dramatic. In the second quarter, digital was up nearly $13 million versus Q2 2019, an increase of about 13%. The bulk of that growth was more units, but it also included a solid increase in same-store sales versus the 2019 quarter. We are seeing tremendous demand both from local and national customers for digital with programmatic being a particular shot in the arm on the national side.

As for specific categories, the strongest in Q2 were insurance, real estate, gaming and services, although as you might expect all of our major categories were up Q2 2021 over Q2 2020 including amusement, entertainment and sports, although that category still has a ways to go to get back to pre-COVID levels. Given the trends in digital, we are pushing as hard as we can to build out that platform, but we have been slowed a bit by some supply chain issues. As you recall, we set a goal of installing 300 units this year given the delays in delivery times, which are about twice as long as usual and in arranging on-site work such as electrical connections, I don't think we'll get to 300 during 2021. It'll be more like 215. But demand from our managers in our markets is strong and we have more than 100 units on order and expect a brisk pace of deployment through the end of 2021 and into 2022.

Meanwhile, the acquisition market has picked up considerably. The bid ask spread that made it difficult for a while to reach agreement on prices has dissipated as buyers and sellers have gained more comfort with the shape of the recovery. As you will see from our numbers, we didn't get a lot of deals closed by June 30, but we have a number of deals under contract and by the time we close the books on 2021, I suspect we will be well north of $150 million in total deal value.

One final note before I turn it over to Jay. As you may have seen, we announced in early July that we were investing $30 million in one of our key programmatic partners, Vistar Media. We've been working with Vistar for about eight years and we have been impressed with the technology and tools they have built for both buyers and for media owners like Lamar. We see our investment as a strategic move that will help Vistar grow, which should in turn help accelerate the development of programmatic out-of-home to the benefit of everyone involved, buyers and sellers.

With that, I will turn it over to Jay to walk through some numbers.

Jay Lecoryelle Johnson -- Executive Vice President, Chief Financial Officer and Treasurer

Thanks, John. Good morning, everyone and thank you for joining us. I will begin with brief comments on the quarter, then review our balance sheet and conclude with a discussion of our current financial position including a little more detail around this morning's revised guidance. We are extremely pleased with our second quarter results, which exceeded internal expectations as well as consensus estimates for revenue, adjusted EBITDA and AFFO.

The company achieve AFFO growth for the third consecutive quarter, improving 84.2% to $1.75 per share on a fully diluted basis. In the second quarter, acquisition adjusted revenue increased 28.9% from the same period last year, demonstrating the resilience of our business and the benefits of our operating model with a portfolio heavily concentrated in billboards. Q2 acquisition adjusted revenue was only slightly behind the second quarter of 2019 with both May and June results essentially flat against 2019.

As you may recall, in response to [Technical Issues], we implemented several cost reduction initiatives during 2020. With the second quarter returning to more normal levels, acquisition adjusted operating expenses increased 9.3% driven primarily by variable expenses tied to revenue. We reduced the operating expenses by approximately $80 million in 2020 and anticipated about half of those expenses [Technical Issues] were returned as revenue rebounded.

With revenue performance exceeding our expectations from the beginning of the year, we now forecast approximately $45 million of operating expenses will return in 2021, with expenses coming at around $940 to $945 million for the full year. Adjusted EBITDA for the quarter was $213.5 million compared to $133.2 million in 2020, which was an increase of 60.3%. On an acquisition adjusted basis, the increase was 59.9%. Adjusted EBITDA margin was 48% versus 38.3% in the second quarter of 2020 and 170 basis points ahead of the same period in 2019.

The work we've done on our balance sheet continues to prove beneficial as lower interest contributed significantly to AFFO growth. Free cash flow in the quarter also improved, increasing 85.3% versus the same period last year. We experienced another quarter of acceleration in both local and national business across our portfolio. While both were up significantly, relative to the second quarter of last year, our national revenue growth outpaced local by double-digit percentage points and grew faster than local for the first time since the COVID-19 pandemic. Consistent with historical levels, local sales account for 78% of billboard revenue in the second quarter with national representing 22%.

In 2020, we demonstrated Lamar's operational flexibility on many fronts, including our disciplined approach to capex. This year we are returning to a more typical capital deployment program. During the second quarter, total capex was approximately $25 million with maintenance capex comprising $11.7 million. Total spend year-to-date is approximately $42 million and we expect capex to accelerate in the back half of the year.

For the full year, our total capex budget is now $135 million including $56 million of maintenance capex. We continue to actively pursue investment opportunities and closed on $24 million of tuck-in acquisitions in Q2, bringing the first half total to $27 million. Since our call in May, the volume within Lamar's acquisition pipeline has accelerated significantly. The activity we are seeing is quite promising and further solidifies our belief that 2021 will be an active year on the acquisition front. Lamar will remain prudent as we have consistently in the past and deploy capital in an efficient manner for our shareholders.

Turning to our balance sheet, which continues to be a critical focus for the company and core to our strategy and competitive advantage. We are quite pleased with the financial strength of Lamar considering the COVID-19 pandemic and our balance sheet is well positioned going forward. As a result of our conservative capital structure and the improvement in operating performance, our credit rating was upgraded at S&P subsequent to quarter-end based on revenue recovery and declining leverage, both evident in the second quarter. S&P improved our rating from BBB minus with a negative outlook to BBB flat and now with a stable outlook. We are in constant dialog with the rating agencies and are pleased to see our focus on the balance sheet rewarded with a stronger rating at S&P.

With amendment and extension of the company's AR securitization, we have refinanced the entire balance sheet since the beginning of 2020, totaling over $3 billion. These efforts resulted in an interest expense reduction of approximately $9 million in the second quarter, relative to the second quarter of 2020. In addition, our debt maturity schedule is well laddered and positioned to take advantage of the economic recovery. We have no maturities until the AR securitization in July 2024 followed by the revolving portion of our credit facility in February 2025 and we have no bond maturities until 2028. Based on current debt outstanding, our weighted average interest rate is 3.4% with a weighted average maturity of 7.4 years.

As defined under our credit facility, we ended the quarter with total leverage of 3.5 times net debt to EBITDA, the low end of our target range and the lowest since the fourth quarter of 2016. Our secured debt leverage was 0.7 times at quarter end and we expect our secured debt test to remain below 1 time for the balance of the year. We are comfortably in compliance with both our total debt incurrence and secured debt maintenance test against covenants of 7 times and 4.5 times respectively.

At the end of the quarter, we had approximately $857 million of liquidity, comprised of $69 million of cash on hand. $52.5 million available on the securitization line and $736 million available under our revolver. Also in the quarter, we established a new $400 million ATM program. The new agreement replaces the prior program, which was the same size and expired in May. While we do not anticipate issuing equity in the near term, we view maintaining an ATM program as part of our corporate finance strategy and key to preserving financial flexibility with respect to the company's capital needs.

As Sean mentioned and included in this morning's release, we increased our AFFO guidance based on strong performance in the first half of the year, which exceeded our expectations. The revised AFFO guidance of $6.10 to $6.30 per share represents an increase of $0.70 at the midpoint compared to our guidance released in May. As stated on our last call, we still anticipate the second and third quarters to be the strongest on a comparable basis.

Given the solid performance in Q4 2020, which included political and a presidential year, we expect Q4 2021 to have a more difficult comparison year-over-year. Furthermore, because of our [Technical Issues] balance sheet, cash interest in 2021 should be approximately $103 million or about $27 million lower than full-year 2020. And taxes remained slightly lower than our historical $10 million to $11 million level. Due to operations in the TRS, primarily our airport and transit division that are recovering slower than the rest of our business.

Moving to our dividend policy, we paid a cash dividend of $0.75 per share in each of the first and second quarters. Management's recommendation at the upcoming board meeting will be to declare a cash dividend of $1 per share for the third quarter. This recommendation is subject to board approval and we will communicate the board's decision following the board of directors meeting in September. We will continue to evaluate our dividend and intend to maintain our policy of distributing 100% of taxable income.

Again, we are extremely pleased with this quarter's performance and are optimistic about the outlook for the remainder of the year, though with the recent uptick in COVID-19 cases, we remain cautious. Our balance sheet is strong and we maintained excellent access to both debt and equity capital markets. A strong balance sheet is core to our operating strategy and serves as a significant competitive advantage. With our intense focus on the company's capital structure and increased flexibility, Lamar is well positioned to take advantage of opportunities as they arise.

I'll now turn the call back over to Sean.

Sean E. Reilly -- Chief Executive Officer and President

Thanks, Jay. Let me add a little more color to a few of the data points and then we'll open it up for questions. In terms of regional strength, of course, [Technical Issues] to last year, but it was interesting to note that the harder -- the regions that got the hardest hit by COVID have felt the strongest pro forma recovery. For example, the Northeast region was up 42% Q2 this year over Q2 last year and the Western region was up 34% Q2 this year over Q2 last year. Again just sort of interesting to note that the recovery is -- was swiftest in those regions that got hit the hardest.

Turning to digital deployment, again as I mentioned, we have experienced some supply disruption in terms of ordering digital units. As we noted in the release, we put about 82 units -- new digital units in the air so far this year and we believe that that will end up the year at around 215. But as I mentioned, we've got more than 100 units on order and we expect to catch up as we move into 2022.

Same digital unit revenue, again, it's kind of silly comparing Q2 this year to Q2 last year, but I'm going to do it anyway. Our digital revenues were up 56% Q2 this year over Q2 last year. Jay mentioned our sales mix 78% local, 22% national. Jay also mentioned that national has come on strong of late. We're not look to Q2 of this year over Q2 of last year, local regional business was up 26%, national and programmatic Q2 this year over Q2 last year was up 43%.

Again, speaking to the acquisition pipeline, as Jay mentioned, the pipeline is strong and we believe that we will end the year somewhere north of $150 million in total acquisition value. And finally, talking to the categories of business, again comping to Q2 of last year can be a little silly. I hope we never have those kind of comps again, but as I mentioned in my opening, virtually all of our verticals have normalized in our book and our fully recovered, if you will, except for amusements, entertainment, sports, and we feel like as we move into the fall that is coming on fast and strong.

So, with that, Olivia, we will open it up for questions.

Questions and Answers:


Thank you. [Operator Instructions] Our first question comes from Ben Swinburne with Morgan Stanley. Please go ahead.

Ben Swinburne -- Morgan Stanley -- Analyst

Hey, guys, good morning. Hey, good morning guys. How you're doing.

Sean E. Reilly -- Chief Executive Officer and President


Ben Swinburne -- Morgan Stanley -- Analyst

I guess a couple of questions I wanted to ask. One is on margins which was 48% this quarter, you guys have talked about sort of savings beyond COVID, permanent savings, are those better than you thought because these margin numbers obviously are nicely ahead of where you used to operate? Just trying to think about the margins in the business as you look out? And then Sean, I want to ask you about the new hire -- I don't know if CTO is the right title, but you guys made a new hire on the technology side, I think that's an interesting move for the company. Can you just expand a little bit on his mandate and how you're thinking about that impact the business over time?

Sean E. Reilly -- Chief Executive Officer and President

Sure. Thanks, Ben. So, on the margin question, yes, we're very pleased with that -- we've been able to hang on to a lot of the initiatives on the expense side that we put in place last year. So, I think when we finish up this year, we're going to set records for margins for the full year and as we go into 2022 that picture should remain and again if the macro stays -- the wind stay at our back 2022 I think will be the high watermark for margins in the history of the company.

Yes, a vendor is now on board. What a great addition to the team on the IT side. So, we have been without a head of IT for give or take eight or nine months. So, we have been on this journey to replace our former head of IT, but Sukhvinder brings a different skill set to that role and I think it's more along the lines of making and aligning the technologies that we deploy a little more friendly on to all of the business units. At Lamar, we've never been bleeding edge when it comes to technology, but we've try to be pretty fast followers and Sukhvinder is going to help us do that.

Ben Swinburne -- Morgan Stanley -- Analyst

Got it. And maybe just one follow-up on the Vistar investment. You've talked about sort of the programmatic business being a nice additional source of demand in revenue, but it's not, the margins aren't as good as your core business. Do you see a path over time to improving those economics? I'm sure, you'd like to, but do you see an opportunity to maybe there bring more technology in-house or as that channel matures? Can you make that as efficient as your other sales channels, you think?

Sean E. Reilly -- Chief Executive Officer and President

So, yes, the delta there been is about 4% to 5% in terms of cost of sales, a programmatic sale in terms of just pure cost of sales, run to 10% to 11% and our traditional channels run 6-ish. So what we're seeing that really gets us fired up about programmatic is that our CPMs are running a little higher. So, we are actually getting a slightly higher CPM on a programmatic sale than we do through the traditional channel. So, net-net, the margin contribution ends up being about the same. So, that's all that's really, really good stuff, and I think we're about in the second inning here in terms of programmatic buying and selling of out-of-home globally and certainly we're about there again in the U.S. domestic market as well. Vistar is the leader in the U.S. domestic market. There are other programmatic partners that we have that are bigger when it comes to their global presence, but Vistar is the largest U.S. domestic programmatic provider.

Ben Swinburne -- Morgan Stanley -- Analyst

Thanks a lot.

Sean E. Reilly -- Chief Executive Officer and President

Thanks, Ben.


Thank you. [Operator Instructions] Our next question comes from Alexia Quadrani with J.P. Morgan. Please go ahead.

Anna -- J.P. Morgan -- Analyst

Hi, this is Anna on for Alexia. Thanks so much for the question. Just in terms of your very strong guidance for the full year and the rebound that you're seeing across the board and billboards, I was wondering if you can discuss what you expect for airport and transit, particularly in light of the delta variant and COVID right now? Thanks.

Sean E. Reilly -- Chief Executive Officer and President

Great question. Obviously, we're monitoring delta as closely as we can as everyone else is as well. When I think about the guidance and the delta variant, assuming that the pace of business that we're seeing right now continues. We should be at the upper end if not slightly exceeding the upper end of our guidance that we just issued. If delta creates some headwinds for us and our customers, it's my sense that we're still good at the bottom end, right? So, we kind of try to think about a little bit about where delta was leading us, obviously it would hit our airport businesses the hardest, but right now, our airport business is bouncing back nicely and you all can track the ridership of different transit and the plane boardings through different airports. And if the audience stays true, then we're going to be just fine.

Anna -- J.P. Morgan -- Analyst

Okay. Thanks, Sean.

Sean E. Reilly -- Chief Executive Officer and President

Thanks, Anna.


Thank you. With no further questions, I will turn the conference back to Mr. Reilly for closing remarks.

Sean E. Reilly -- Chief Executive Officer and President

Thank you, Olivia and thank you all. We certainly look forward to visiting in November with our Q3 2021 call and you all stay safe out there.


[Operator Instructions]

Duration: 25 minutes

Call participants:

Sean E. Reilly -- Chief Executive Officer and President

Jay Lecoryelle Johnson -- Executive Vice President, Chief Financial Officer and Treasurer

Ben Swinburne -- Morgan Stanley -- Analyst

Anna -- J.P. Morgan -- Analyst

More LAMR analysis

All earnings call transcripts

AlphaStreet Logo