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Entravision Communication (EVC) Q2 2021 Earnings Call Transcript

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EVC earnings call for the period ending June 30, 2021.

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Entravision Communication (EVC -0.88%)
Q2 2021 Earnings Call
Aug 05, 2021, 5:00 p.m. ET

Contents:

  • Prepared Remarks
  • Questions and Answers
  • Call Participants

Prepared Remarks:


Operator

Greetings, and welcome to the Entravision Communications Corporation second-quarter 2021 earnings conference call. As a reminder, this conference is being recorded. It is now my pleasure to introduce your host, Kimberly Esterkin of investor relations. Thank you.

You may begin.

Kimberly Esterkin -- Investor Relations

Thank you, operator. Good afternoon, everyone, and welcome to Entravision's 2021 second-quarter earnings conference call. I hope everyone is staying healthy and safe. Joining me on the call today is Walter Ulloa, chairman and chief executive officer; and Chris Young, chief financial officer.

Before we begin, I must inform you that this conference call will contain forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ. Please refer to Entravision's SEC filings for a list of risks and uncertainties that could impact actual results. This call is the property of Entravision Communications Corporation. Any redistribution, retransmission or rebroadcast of this call in any form without the expressed written consent of Entravision Communications Corporation is strictly prohibited.

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This call will include non-GAAP financial measures. The company has provided a reconciliation of these non-GAAP financial measures to their most comparable GAAP measures in today's press release. The press release is available on the company's website and was filed with the SEC on Form 8-K. I will now turn the call over to Walter Ulloa, Entravision's chief executive officer.

Walter Ulloa -- Chairman and Chief Executive Officer

Thank you, Kimberly, and good afternoon, everyone. We appreciate you joining us for Entravision's second-quarter 2021 earnings call. Entravision maintained strong upward momentum, with all of our platforms continued to perform well in the second-quarter. Our business is firing on all cylinders, and I cannot be prouder of the success Entravision experienced over the last 12 months and this past quarter.At the time of last year's second-quarter call, our business like that of all global companies, was experiencing the brunt of the pandemic.

We proactively approached the challenges of COVID-19 by making key changes to our expense structure to keep our business intact. As Chris Young, our chief financial officer, will note later on today's call, we have been able to maintain our lean cost structure and have emerged from the pandemic even stronger than before. Net revenue for the second quarter totaled $178.4 million, up a tremendous 295% year over year. On a pro forma basis, including Cisneros Interactive revenue and our prior-year results, revenue increased 105% over the second quarter of 2020.

Growth during the quarter was largely driven by our digital business, which is now our largest revenue segment as well as the continued sequential and year-over-year improvements of our core television and audio businesses. When we compare this year's Q2 results with our 2019 second-quarter pre-COVID numbers, on a pro forma basis, total revenue grew 62% in Q2 2021 versus second-quarter 2019. For the six months ended June 30, revenue totaled $347.3 million, nearly tripling compared to the same time period in 2020. Similar to the quarter, year-to-date revenue benefited from the continued sequential and year-over-year improvement of each of all three business segments with digital leading the way.

Our second quarter and first half of 2021 results give us an optimistic outlook for the balance of the year. Adjusted EBITDA totaled $17.8 million for the second quarter, over 10x compared to $1.7 million in the prior-year period. On a pro forma basis, accounting for Cisneros Interactive, adjusted EBITDA increased 548% year over year. As I previously noted, we've been able to maintain many of our cost reductions while at the same time, we have seen an improved top line, which helped drive our incredibly strong EBITDA growth.

When we compare our Q2 2021 finish with our pre-COVID 2019 second-quarter results, on a pro forma basis, EBITDA grew approximately 42% in the second quarter of 2021 versus the second quarter of 2019. Now let's take a look at our segment performance for the quarter, beginning with Digital, our largest revenue segment. Digital revenue totaled $130.2 million for the second quarter, up significantly compared to $11.4 million in the prior-year period. Digital revenue represented 73% of total revenue for the company in the second quarter.

The primary driver of the growth was our acquisition of the majority interest in Cisneros Interactive in the fourth quarter of 2020. On a pro forma basis, our digital revenues increased 144% compared to the prior-year period. Meanwhile, the integration of Cisneros Interactive continues. Cisneros Interactive maintains sales partnerships with major technology platforms like Facebook, Spotify and LinkedIn in Latin America, and the business is performing quite well.

As part of our strategy, we have streamlined Cisneros Interactive cost structure and enhanced its team in the 17 countries where the business operates. Other key growth drivers of digital revenue in the second quarter included Smadex, our global programmatic and performance products, which grew its revenue 49% compared to the second quarter of 2020; and our U.S. local advertising solutions business which was up 104% year over year. Including MediaDonuts, our most recent acquisition that closed just after the end of the second quarter, our digital segment now serves more than 1,400 clients each month in more than 30 countries, with campaigns running in over 120 countries.

I will address our digital transformation and global growth in more detail later in the call. Now let's turn to our Television segment, which comprised 19% of revenue for the second quarter. Television revenue was $34.1 million for Q2, up 26% compared to the prior-year period, primarily due to a number of key factors, including local and national advertising revenue, partially offset by a decrease in political revenue and revenue from spectrum usage rights. Excluding $1.3 million in non-returning television political spend in Q2 2020, core television advertising increased 57% with national advertising revenue increasing 36% and local advertising revenue up 79% year over year.

The strength in our core television revenue in Q2 was driven by growth in automotive and services. Auto, our largest advertising category, increased 70% year over year. The auto category and, in particular, new car sales, continues to face supply chain pressures related to the international supply of electronic chips. While consumer demand for cars remain strong, the availability of new cars is being affected by delays in production.

And so we are seeing more impact to the auto category than initially anticipated. Services were up 31% and healthcare was up 21% in Q2 compared to last year's same period. Retail, restaurants, travel and leisure, all grew assisted by overall improving macro conditions. Turning to our ratings performance.

Our Univision television affiliates built upon their market leadership in June 2021. Our adults 18 to 49 in early local news are Univision television stations finished ahead of the Telemundo competitor in 14 of 17 markets where we have head-to-head competition, plus one tie. In late local news, we finished ahead of Telemundo's competitors among adults 18 to 49 in 11 markets, among the 17 markets where we have head-to-head competition. Long-anticipated soccer tournaments Copa America and New York Cup kicked off in mid-June, joined audiences to our Univision and UniMás television stations.

Copa Americas Brazil versus Ecuador on June 27 propelled our Univision television stations to No. 1 in the time period regardless of language in 11 markets, among adults 18 to 49 and adults 25 to 54. While Euro Cup's, Germany versus Portugal on June 19 made our television stations No. 1 in the time period in 13 markets among adults 18 to 49, regardless of language.

I'm also pleased to report that Entravision's news team at Univision's KCEC TV in Colorado, in Denver, Colorado, was recently awarded 22 Emmy awards in six categories validating our excellent news coverage and strong connection with Colorado's latino communities. Finally, let's turn to our audio segment, which comprised the remaining 8% of the second-quarter revenue. Audio revenue totaled $14.1 million for the second quarter, a sizable increase of 108% year over year. Local audio revenue increased 92% year over year, while national audio revenue was up 141% year over year.

Excluding the radio political spend at $620,000 in the prior-year period, core radio revenue increased 129% versus the second quarter of 2020. Q2 last year was definitely a low point for our audio business. That said, even with this easy year-over-year comparison, our audio revenue is coming back in a very meaningful way. In Entravision's PPM markets, Hispanic listeners are recovering at a faster rate than total market average.

In our No. 1 market, the Los Angeles radio cluster had the best quarterly performance since 2017. Our Los Angeles team delivered core ad revenue up by 133% compared to last year, while also outpacing our 2019 ad revenue performance by 15%. For the first half of 2021, the Entravision Los Angeles cluster has outperformed the total market by 24%, a remarkable achievement.

In the 11 markets where we subscribed to Miller Kaplan data for total spot revenue, we outperformed the market by 20% in total revenue combined. We outperformed the total market in 8 of the 11 markets for which we subscribe. In terms of advertising categories, we saw growth in each of our top categories. Services remains our largest category, representing 40% of total audio revenue.

Services improved 101% year over year, and healthcare, our third largest category, was up 106% as compared to the prior-year period. Auto, our second largest ad category, saw growth in each tier and improved 114% for the quarter as compared to the second quarter of 2020. Other ad categories, which achieved strong growth on our audio platform in the second quarter, were: Restaurants, which improved 228%; retail, which grew 106%; and travel and leisure, which surged 493% all on a year-over-year basis. Looking at our audio division ratings performance for spring 2021, among Spanish language radio stations, the Erazno y La Chokolata show which ranked No.

1 in seven of our nine markets, including Los Angeles for spring among Hispanic adults 18 to 49 and Hispanic adults 25 to 54, including tie. Across our nine O&O stations, Erazno y La Chokolata show reached more than 518,000 Hispanic adults, 18 to 49 on a weekly basis. In summary, Entravision had an outstanding second quarter and an even stronger first half of the year. This performance provides us great momentum as we enter the second half of 2021.

Before speaking further, I'll turn the call over to Chris Young, our CFO, to discuss our second-quarter 2021 performance and third quarter 2021 pacings. Chris?

Chris Young -- Chief Financial Officer

Thanks, Walter, and good afternoon, everyone. As Walter discussed, revenue for Q2 2021 totaled $178.4 million, an increase of 295% from the second quarter of 2020. When comparing on a pro forma basis and including Cisneros Interactive's revenue in our 2020 results, revenue increased 105% year over year. For our digital division, revenue totaled $130.2 million, up more than 1,000% year over year.

When comparing on a pro forma basis, including Cisneros Interactives revenue in our 2020 results, digital revenue increased 144% year over year. For our TV division, total revenue was $34.1 million, up 26% year over year. Excluding political, core ad and spectrum-related revenue was up 57% year over year. Retransmission consent revenue for the quarter totaled $9.3 million, which was flat year over year.

Lastly, for our audio division, revenue totaled $14.1 million, up 108% over the prior-year period. Excluding political, core audio revenue was up 129% over Q2 of last year. Now let's turn to expenses, which, as Walter mentioned, remained very lean. SG&A expenses were $13.1 million for the quarter, an increase of 20.3% compared to $10.9 million in the year ago period.

Excluding Cisneros-related SG&A, SG&A expenses were down 9.1% compared to the prior-year quarter. Direct operating expenses totaled $28.3 million for Q2 '21, up 28% from $22.1 million in Q2 of 2020. Excluding the Cisneros acquisition, direct operating expenses were up 15.7% year over year. Finally, corporate expenses for the second quarter increased 36% to total $7.3 million compared to $5.4 million in the same quarter of last year.

The primary drivers of corporate expense increases were audit-related expenses, salary expense and due diligence costs related to our acquisition of MediaDonuts on July 1. During the second quarter, our share buyback remained on hold. We also maintained our dividend at $0.025 per share and continue to eliminate expenses at the operating and corporate levels deemed secondary to serving our core media business. We will continue to evaluate our buyback and dividend each quarter, which will be at the discretion of our board of directors.

Consolidated adjusted EBITDA totaled $17.8 million for the second quarter compared to $1.7 million in the second quarter of last year. On a pro forma basis, accounting for the Cisneros Interactive acquisition, adjusted EBITDA was up 548% year over year. Entravision's 51% portion of Cisneros Interactive's adjusted EBITDA represented a $4.2 million contribution to our total EBITDA in the second quarter. Free cash flow, as defined in our earnings release, was approximately $12.4 million in the quarter compared to a loss of $1.4 million in the second quarter of last year.

Strong free cash flow has long been a cornerstone of Entravision's business and supported our ability to grow both organically and through acquisitions without the need to take on leverage. We expect this high free cash flow conversion rate to continue for the foreseeable future. Earnings per share for the second-quarter 2021 were $0.09 compared to $0.03 per share in the same quarter of last year. Cash paid for income taxes was $3.3 million for the quarter compared to $0.3 million in the same quarter of last year.

Net cash interest expense was $1.6 million for the second quarter compared to $1.3 million in the same quarter of last year. Cash capital expenditures for Q2 totaled $1 million, compared to $3 million in the prior-year period. Capital expenditures for the year are expected to be approximately $8 million. Turning to our balance sheet, which remains very strong.

Cash and marketable securities as of June 30, 2021, totaled $181.9 million. Total debt was $213.8 million. Net of $75 million of cash and marketable securities on the books, our total leverage, as defined in our credit agreement, was 1.7 times as of the end of the second quarter. Net of total accessible cash and marketable securities, our total net leverage was 0.66 times.

Turning to our pacings for the third quarter of 2021. As of today, our digital business, including revenue from Cisneros Interactive and MediaDonuts is pacing a positive 948% over the prior year. Factoring in Cisneros and MediaDonuts revenue generated in the third quarter of last year, our digital base business, on a pro forma basis, is pacing at a plus 89%. Our TV business is pacing at a minus 4% over the prior-year period, with core TV advertising, excluding $4.9 million of political in the prior year, pacing at a plus 13%.

Lastly, our audio business is pacing at a plus 25% with core audio excluding $1.2 million of political in the prior year, pacing at a plus 40%. All in, our total revenue compared to last year is pacing at a plus 219%. Pro forma or Cisneros and MediaDonut's acquisitions in the prior-year results, our total revenue is currently pacing at a plus 57%. With that, I'll turn the call back to Walter.

Walter?

Walter Ulloa -- Chairman and Chief Executive Officer

Thank you, Chris. As I mentioned at the beginning of my prepared remarks, we are very pleased with our results for the second quarter with our digital businesses surging and our core broadcasting businesses also performing very well. Now I'd like to take a few moments to speak to Entravision's global growth strategy. The heart of the Entravision platform has been the Hispanic media industry, targeting Latino consumers throughout the United States and Mexico.

The U.S. Latino population alone is a $1.7 trillion market, the largest U.S. ethnic racial group and continues to grow significantly. It's expected the Latino spend in the U.S.

will reach $2.3 trillion in the next three years. We recognize the strength of this target market, and we'll continue to grow our business with Latino consumers. At the same time, Entravision continues its digital transformation into a leading global marketing technology and digital media company. As part of this transformation, at the beginning of the third quarter, we acquired MediaDonuts, a leading marketing performance and branding company with operations in Thailand, Malaysia, Indonesia, Vietnam, Singapore, the Philippines and India.

MediaDonuts maintains strategic partnerships with some of the world's leading technology platforms, including Twitter, TikTok, Spotify and Criteo, adding to the partnerships we have developed through a majority investment in Cisneros Interactive. MediaDonuts' digital solutions experts serve a client base of more than 500 technology and consumer brands. With this addition, Entravision is now also a key digital player in Southeast Asia, which has some of the world's fastest-growing populations, something we understand from our year of serving the rapidly growing Hispanic population in the United States and beyond. We are seeing significant consolidation in the digital space, the type of consolidation that reminds me of the broadcast market in the 1990s.

That said, we will continue to be opportunistic when it comes to investing in strategic assets with great management that bring us new clients and opportunities for growth. We will continue to expand our geographic footprint in key emerging markets with connected growing middle classes where Entravision's decades of expertise, substantial digital platform and solid balance sheet and being leveraged to quickly take hold and succeed. I could not be proud of the growth Entravision produced in the second quarter and so far this year. I would like to thank our entire team for their efforts and contribution to our strong performance to date.

Going forward now with the incredible talent and capabilities of our team, we will continue to offer the best in digital, Spanish language television and audio advertising services. At the same time, we will continue to ensure that we are running our business efficiently to produce strong returns for our shareholders. That concludes our prepared remarks. I want to thank you again for your continued support of Entravision.

Chris and I will now open the call to your questions. Operator?

Questions & Answers:


Operator

[Operator instructions] Our first question is from Michael Kupinski with NOBLE Capital Markets. Please proceed with your question.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

Good afternoon. My first comment is, wow, congratulations on a great quarter. A couple of questions. If we can just go back to Cisneros for a second, I know that you were able to increase the credit facility there, which drove a lot of revenue growth.

I was just wondering, are you cycling against that now? Or have you? Were you able to once again increase the credit facility there? And what's the key driver that you're seeing at Cisneros before I get into the other aspects of digital.

Chris Young -- Chief Financial Officer

That credit line, Michael, continues to grow without getting into specifics. But we've not cycled up against -- the ramp-up really happened in the fourth quarter of last year. So we've got another third quarter in front of us of, we'll call it, easier comps without restrain on that credit line issue. So...

Michael Kupinski -- NOBLE Capital Markets -- Analyst

Gotcha. And then can you kind of just frame a little bit about MediaDonuts and the opportunity there? Obviously, there's some thought there that you might be able to pick up Facebook. There's also a thought that if it's similar to the Cisneros in terms of the credit facility, if you have the ability to kind of see that type of growth that you did with Cisneros, I was just wondering maybe if you could just frame for us what type of revenue opportunity might be there?

Walter Ulloa -- Chairman and Chief Executive Officer

Michael, it's Walter. We think that the acquisition of MediaDonuts adds even greater scale to our digital business, particularly our international rep business. It's a region where you've got some of the fastest-growing economies and populations in the world. All of these territories and economies border China.

We certainly know and understand the strength and the power of China as an economic force. So we believe that there's a possibility or there's a strong possibility we'll be able to expand our current relationships with partners in the region. We already have a strong relationship with TikTok and with Twitter and with Spotify, and we think there's opportunity to even increase that or expand the number of partnerships that the company currently enjoys. Additionally, we've got a great management team in Southeast Asia based in Singapore.

We're very pleased with this team. We think they're going to be able to manage the business efficiently and, with our support, grow it beyond what our expectations are.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

I'm just trying to understand like the growth opportunity because obviously, the Cisneros grew at triple digits versus what we were anticipating in the double-digit ramp. Can MediaDonuts grow in triple digits? Or is that -- I mean, with picking up or I guess I'm just trying to understand what type of growth rate would -- trajectory would you expect with MediaDonuts at this point?

Walter Ulloa -- Chairman and Chief Executive Officer

Well, I mean, I'll just say that the growth rate that we anticipate for third quarter, which is when we will be including MediaDonuts in our financial information right now is expected to be above 50% for the quarter versus the 2020 third quarter results.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

OK. Gotcha. And then can you frame for me what's going on with radio again? The numbers seem exceptionally strong. And was that all driven by L.A.? Or what was the -- is that just the key growth driver there? Or what else is happening on there?

Walter Ulloa -- Chairman and Chief Executive Officer

Well, you're correct in your comments, Michael. We're seeing great growth in radio this quarter. I think it's a combination of strong content programming. It's the management that we have in place right now, headed by Karl Meyer, our media group revenue officer or chief revenue officer, is doing a terrific job.

And we've got a great executive in Chris Munoz, former Univision executive who joined us about a year ago. And Chris has just done a tremendous job in raising the level of national sales. One of the standout units within national sales is our network radio sales, and that business just continues to amaze us in terms of how well it's performing, not only in Q2, but in Q3. So -- I'm sorry. 

Michael Kupinski -- NOBLE Capital Markets -- Analyst

And you have been saying that -- sorry, you go ahead. No, I'm sorry, I didn't mean to interrupt you, Walter.

Walter Ulloa -- Chairman and Chief Executive Officer

No. So anyway, of course, Los Angeles is performing well, as I pointed out in Q2, continues to perform well in Q3. But national sales in radio has just exploded. And the local is doing very well as well, but national and particularly led by network radio.

The performance there has surprised -- not surprised at all, but certainly, we're pleased. We knew it was going to do well, but it's going beyond our expectations.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

Gotcha. And you switched some stations to English language, I understand. Is that right?

Walter Ulloa -- Chairman and Chief Executive Officer

We made a switch in -- well, in Sacramento, we made a switch to a country line -- a country format. That's correct. And we've also switched some stations to our Fuego format, which is kind of a bilingual format, in a sense.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

Got you. And then can you talk a little bit about M&A? Obviously, you kind of hit upon a struck a cord with Cisneros and MediaDonuts and I was wondering if there are other opportunities in the digital space, anything pressing anything imminent at this point that you're looking at?

Walter Ulloa -- Chairman and Chief Executive Officer

Well, we continue to seek opportunities where there's high growth and certainly acquisitions that are accretive and come with a positive cash flow. And we're looking all the time to whatever is presented to us in terms of potential opportunity. But I can't speak to anything specific at this time.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

And what are the benchmarks in terms of increasing the dividend, or maybe looking at other return to capital to shareholders, including the buyback. Are there certain benchmarks that you would like to see at this point because it seems like you're generating free cash now at this point and debt leverage obviously is very low. The opportunity seem a little bit like maybe there might be a little bit of allocation to return of capital to shareholders.

Walter Ulloa -- Chairman and Chief Executive Officer

Right. Well, as you recall, we reduced the dividend in the middle of the COVID crisis. And then the economy did improve, our business improved. And we had a strong fourth quarter, excellent first quarter, now a good second quarter.

We continue -- the board will continue to review what else we might be able to do to return value to shareholders. We're also looking at acquisitions at the same time. So we're in a high-growth phase of our business right now. Chris, do you want to add something there?

Chris Young -- Chief Financial Officer

No. Michael, we're taking it quarter by quarter being mindful of our cash position, but also being mindful of potential acquisition opportunities. So it's a quarter by quarter process.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

All right, guys. Thanks so much. That's all I have. Thank you.

Operator

Our next question is from James Dix with Industry Capital Research. Please proceed with your question. 

James Dix -- Industry Capital Research -- Analyst

Hey, guys. Good evening. Good morning. Just one thing on the digital growth.

I know a lot of Cisneros' business at the moment is -- relates to Facebook as a partner. Facebook had a particularly strong growth. They don't break out results by Latin America per se, but the rest of world business grew quite a bit. I'm just wondering like as we think about the fundamentals of Cisneros beyond just what you've done at a company level, expanding the credit line, how much is what's going on at Facebook kind of the key context to what's going on at Cisneros?

Chris Young -- Chief Financial Officer

Well, Facebook has been the key. I'd say the co driver of the Cisneros results. We're seeing strength in the other platforms, but nothing in the same zip code as what we're seeing with the Facebook numbers. It's operating in markets that are just -- they're less mature than the U.S.

market as far as the Facebook platform is concerned, and we're capturing that growth just as that platform blossoms in those markets.

James Dix -- Industry Capital Research -- Analyst

And is there any platform that's similarly significant for MediaDonuts, or is that more spread across the kind of the three platforms that you highlighted?

Walter Ulloa -- Chairman and Chief Executive Officer

James, let me just add to what Chris has said. The Spotify, we just launched it in Latin America last year, or I should say, Cisneros Interactive did. And we're seeing pretty strong growth with the Spotify as well, not only in the fourth quarter but through this year, through the first half. And your question about MediaDonuts was what? Can you repeat it, please?

James Dix -- Industry Capital Research -- Analyst

Yes. It sounds like at the moment, Facebook is the dominant partner for Cisneros. Is there any similar dominant partner for MediaDonuts among the three that you described? Or is it a little bit more evenly split for them at the moment?

Walter Ulloa -- Chairman and Chief Executive Officer

Twitter right now is the strongest partner, I'll call it, within MediaDonuts. But another social media partner that we see with tremendous potential is TikTok in Southeast Asia.

James Dix -- Industry Capital Research -- Analyst

OK. And just on the M&A side of things, I mean is there some prospect for you to expand kind of organically to some significant degree internationally? So supporting Cisneros business as it moves into other markets or doing a similar thing with MediaDonuts, or is the growth strategy internationally, a little bit more focused on buying additional companies?

Walter Ulloa -- Chairman and Chief Executive Officer

Well, I mean part of our growth strategy is to continue to increase the high growth of both Cisneros Interactive and MediaDonuts, and to produce as much operating cash flow as possible. We're also looking at adding -- with our current roster of partners, we're also looking at adding more partners in each of these territories or these regions, I should say, Latin America and Southeast Asia. That's something that we're thinking about and working on every day. We're also -- we've also got other digital products, our U.S.

digital business a great second quarter, and is having a very strong third quarter. And that business is focused in our U.S. territories, our U.S. markets where we offer our broadcast sales in the 29 markets in the U.S.

And it's performing, like I said, beyond our expectations in the second half as well as -- within our U.S. digital business, we have an audio programmatic business. We're connected to major audio buying platforms, including Katz, AdsWizz and Triton, and we offer our O&O inventory on these major audio platforms as well as our audio exchange network. And then thirdly, we have our international -- we call it ECC International.

Our core product here in this is Smadex, our mobile-first programmatic DSP, and this product focuses on -- or drives downloads of apps by users. That business is doing well as we speak, had a good second quarter that has carried that momentum in the third quarter. We've got three businesses, three digital businesses that we think have strong potential, both our international rep business, Smadex product as well as our U.S. digital business.

James Dix -- Industry Capital Research -- Analyst

OK. Great. Just turning to the rest of the business. Chris, do you have any outlook for kind of -- it sounds like expenses if anything, were a little less than at least what I was expecting.

I know last quarter, you gave a little bit of an outlook as to what to expect in terms of core expenses in the second quarter versus the first. Any outlook that we should be expecting in the third quarter versus the second kind of relatively small growth? Or what are you seeing there?

Chris Young -- Chief Financial Officer

Yes. Well, since we've got the comps, we're comping against the quarter where we didn't have -- we had neither Cisneros or MediaDonuts. You're going to see some expense creep. So call total expenses in the mid-30% range year over year with our core business without Cisneros and MediaDonuts being about 8% to the positives.

And then the balance of that being driven by the acquired entity expenses. And that's the operating level and at the corporate level, call it, low single-digit. We did have due diligence expense associated with Cisneros in the third quarter of last year that we don't have this year. So that will keep that number in the low single-digit range.

James Dix -- Industry Capital Research -- Analyst

OK. So that core expense number, if you're excluding kind of the acquisitions, I mean, it looked like in the second quarter, it was up maybe 2.5% versus the first which is a little bit lower than I was expecting. Any way of thinking about it that way in the third quarter versus the second?

Chris Young -- Chief Financial Officer

Third quarter versus the second, call it, maybe 10% or 11% sequentially, with the acquired businesses representing the bulk of that. If you take the acquired businesses out, it's more in the 3% range sequentially.

James Dix -- Industry Capital Research -- Analyst

OK. So somewhat similar to what you saw in the last quarter? This quarter.

Chris Young -- Chief Financial Officer

Correct.

James Dix -- Industry Capital Research -- Analyst

OK. Cash taxes were a little higher than I was expecting. Any reason for that? And do you have any updated outlook on what those are going to be for the year?

Chris Young -- Chief Financial Officer

Yes. Cash taxes usually run around $3 million a year. Is where the cash payments are falling sometimes gets a little lumpy, and this was a quarter where we saw that. So you had about $1.5 million of cash tax payments in this past quarter that related actually to 2020.

And if you're modeling our cash taxes out for the balance of the year, probably $750,000 per quarter is the right way to think about it, another $1.5 million. That will take you to an overall annual of about $4.5 million, which represents that original $3 million plus that $1.5 million that we didn't see coming as far as that 2020 look back payment was concerned.

James Dix -- Industry Capital Research -- Analyst

OK. Great. And then just one last one for me. In terms of the auto category, I know it's important.

It sounds like Walter, you were flagging that the supply chain disruptions have been a little bit greater than perhaps the industry is expecting. Any material impact you think that's going to have on your growth at TV or audio versus your expectations for the balance of the year?

Walter Ulloa -- Chairman and Chief Executive Officer

I think we're going to see some of the impact in third quarter, James, in our international business. We're just finishing up the summer champions and the Gold Cup, Copa America and Euro Cup. And we've seen -- we have some pretty strong budgets that we had in place for those three events. And we did well, but not as well as we wanted, as well as we planned.

And we all believe it's because of the weakness in national auto sales. But that's distance temporary. We think that by fourth quarter, we'll be back on track with our national sales in television.

James Dix -- Industry Capital Research -- Analyst

OK. And those two events, I mean, do you have a sense as to how much they're going to bring in now between them total?

Walter Ulloa -- Chairman and Chief Executive Officer

Our current calculation is between $2 million and $2.5 million.

James Dix -- Industry Capital Research -- Analyst

You didn't miss by much. OK. Great. That's it for me.

Operator

Our next question is from Lisa Springer with Singular Research.

Lisa Springer -- Singular Research -- Analyst

Thank you. Well, congratulations on a really great quarter. And I just had a quick question, probably for Chris. How does the gross margins on MediaDonuts compare to Cisneros? Are they in similar range or a little bit higher for one than the other?

Walter Ulloa -- Chairman and Chief Executive Officer

They're actually a little bit higher than what we see at the Cisneros. The cash flow margins for that business are going to be in the 10% range versus what we're seeing right now with Cisneros.

Lisa Springer -- Singular Research -- Analyst

 OK. Thank you. 

Operator

And our next question is from Michael Kupinski with NOBLE Capital Markets.

Michael Kupinski -- NOBLE Capital Markets -- Analyst

Thanks. I just have a quick follow-up to the expense question. So obviously, you kind of remargined this business in a way because you're now such -- the majority of the digital is, the vast majority has a little bit lower margins than some of your other businesses, legacy businesses. And so can you give us a sense of where you see margins, how you anticipate margins to grow, and how you see the margin outlook, maybe even as we go into next year or the year after.

Chris Young -- Chief Financial Officer

Michael, so yes, I think if you look at the business platforms, there's obviously some disparity between all of them, right? So TV cash flow margins were 43% in second quarter, radio cash flow margins were 30%. By the way, the last time we had 30% margins in our radio business was back in 2010, so we're really pleased with the way that unit is performing, right? And digital margins all in before the minority interest shuffle that you have to do on the accounting, digital margins right now are at 7%. And we think those digital margins are capable of growing. It's a function of scale as far as revenue growth is concerned.

But we don't want to guide as far as what growth capacity there is in front of us. But I do think there is definitely room for improvement. And that's kind of how we're seeing. And the radio margins should continue in this range as should TV.

Lisa Springer -- Singular Research -- Analyst

OK. All right. Perfect. Thank you. 

Operator

And we have reached the end of our question-and-answer session. I will now turn the call over to Walter Ulloa, for closing remarks.

Walter Ulloa -- Chairman and Chief Executive Officer

Thank you. Thank you again for joining us today and for your support. We remain optimistic about the future of Entravision and look forward to sharing our progress with you on our third quarter earnings call in early November. Thank you.

Operator

[Operator signoff]

Duration: 42 minutes

Call participants:

Kimberly Esterkin -- Investor Relations

Walter Ulloa -- Chairman and Chief Executive Officer

Chris Young -- Chief Financial Officer

Michael Kupinski -- NOBLE Capital Markets -- Analyst

James Dix -- Industry Capital Research -- Analyst

Lisa Springer -- Singular Research -- Analyst

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