Please ensure Javascript is enabled for purposes of website accessibility

The Semi-Autonomous Vehicle Market Is Ready to Roar

By Rex Moore and Eric Bleeker - Jun 19, 2016 at 9:49AM

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Semi-autonomous is a major milepost on the way to fully self-driving vehicles. Here’s a look at the vast potential in this market.

If you want an idea of the money-making potential of autonomous and semi-autonomous vehicles, consider the news that came out of South by Southwest (SXSW) in Austin, Texas.
 
General Motors (GM 2.19%) announced it was buying Cruise Automation, a small start-up developing kits to turn existing vehicles into self-driving cars. Cruise was previously valued at $90 million, but GM is paying over $1 billion for it. The price is even more striking considering the slump that many Silicon Valley companies are experiencing.
 
Now, it may be awhile before we're fully up to speed on the self-driving highway. But semi-autonomous cars are already here with features like adaptive cruise control and lane assist. Soon, 10% of all cars will ship with some self-driving capabilities.
 
And SXSW showed these aren't just for the high-end market, as Honda announced a Civic with some autonomous features for around $20,000.
 
Our revved-up tech and auto experts Eric Bleeker and Rex Moore took in all the self-driving goodness at SXSW, and have more in the video below.
 

Invest Smarter with The Motley Fool

Join Over 1 Million Premium Members Receiving…

  • New Stock Picks Each Month
  • Detailed Analysis of Companies
  • Model Portfolios
  • Live Streaming During Market Hours
  • And Much More
Get Started Now

Stocks Mentioned

General Motors Company Stock Quote
General Motors Company
GM
$35.98 (2.19%) $0.77
Texas Instruments Incorporated Stock Quote
Texas Instruments Incorporated
TXN
$170.01 (1.28%) $2.15
Mobileye N.V. Stock Quote
Mobileye N.V.
MBLY

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

Related Articles

Motley Fool Returns

Motley Fool Stock Advisor

Market-beating stocks from our award-winning service.

Stock Advisor Returns
322%
 
S&P 500 Returns
116%

Calculated by average return of all stock recommendations since inception of the Stock Advisor service in February of 2002. Returns as of 05/26/2022.

Discounted offers are only available to new members. Stock Advisor list price is $199 per year.

Premium Investing Services

Invest better with The Motley Fool. Get stock recommendations, portfolio guidance, and more from The Motley Fool's premium services.