Green Growth Brands (OTC:GGBXF) hasn't had a great year so far. Its stock is down 12% year to date. The U.S.-based company also failed in its attempt to acquire Canadian cannabis producer Aphria (NASDAQ:APHA) earlier this year.

But Green Growth Brands had an opportunity to provide investors with some good news for a change with its first-quarter update after the market closed on Wednesday. Here are the highlights from the company's Q1 update.

Magnifying glass on top of a marijuana leaf

Image source: Getty Images.

By the numbers

Green Growth Brands (GGB) reported first-quarter revenue of $5.5 million. That was an increase of 77% from the company's revenue in the previous quarter of $3.14 million. 

The company reported a GAAP net loss of $15.1 million, or $0.07 per share. This reflected deterioration from the prior-quarter loss of $12.83 million, or $0.08 per share.

GGB reported cash, cash equivalents, and short-term investments for the period ending March 31, 2019, of $33.6 million. This total was higher than the company's cash stockpile in the prior quarter of $31.5 million.

Behind the numbers

Green Growth Brands makes its money in two ways. The company sells cannabis products and cannabidiol (CBD) products.

GGB's direct-to-consumer cannabis business generates most of its revenue, with Q1 sales of $4.4 million. Wholesale cannabis revenue in the quarter totaled $688,590. In addition, the company made $462,117 from sales of CBD products in Q1.

The company isn't anywhere close to profitability yet. GGB's total operating expenses in Q1 topped $17 million. Roughly half of that amount was spent on general and administrative functions. The company also incurred substantial legal and professional fees of nearly $6.2 million.

Other key developments for GGB during the first quarter included:

  • Closed the acquisition with Just Healthy LLC, which allows the company to operate with up to three dispensaries 
  • Announced a licensing agreement with Authentic Brands Group to create branded Greg Norman CBD personal care products
  • Announced an agreement with Simon Property Group (NYSE:SPG) to lease around 108 CBD kiosk shops located throughout U.S.-based shopping malls
  • Launched the company's e-commerce website for consumers to purchase of Seventh Sense CBD personal-care and beauty products

Looking ahead

Investors can probably expect aggressive expansion efforts by Green Growth Brands in the future. The company will likely move ahead quickly with launches of new CBD retail stores throughout the U.S.

GGB will also almost certainly closely watch the progress of the U.S. Food and Drug Administration (FDA) in establishing regulations for CBD products. The FDA is set to hold a public hearing as an initial step in defining those regulations on May 31. While it will take a while for the regs to be finalized, Green Growth Brands could benefit over the long run from clarity regarding the legal status of CBD products.

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