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Why Meta Platforms Soared 138.5% During the First Half of 2023

The social media giant has declared 2023 its "Year of Efficiency" and released Threads in competition with Twitter.

By Royston Yang Jul 11, 2023 at 8:12AM EST

Key Points

  • Meta's share price benefitted from CEO Mark Zuckerberg’s declaration that 2023 will be a "Year of Efficiency" along with the hype over generative artificial intelligence.
  • The social media giant has also announced three rounds of layoffs this year to reduce its fixed cost base.
  • Just this month, Meta Platforms released a new social media platform, Threads, which saw 100 million sign-ups in just five days.

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