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Is Celsius' Massive Move a Game Changer?

Vertical integration could help Celsius' margins and inventory.

By Travis Hoium – Nov 5, 2024 at 10:00AM EST

Celsius (CELH 3.31%) is buying one of its suppliers in a move that will vertically integrate the beverage company. Is this a good move or a sign of desperation? Travis Hoium covers the implications in this video.

*Stock prices used were end-of-day prices of Nov. 1, 2024. The video was published on Nov. 3, 2024.

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About the Author

Travis Hoium
Travis Hoium is a contributing Motley Fool stock market analyst covering solar energy, technology, and growth stocks. Before The Motley Fool, Travis was a mechanical engineer at 3M and founded a virtual reality company. He holds a bachelor’s degree in mechanical engineering and a master’s degree in business administration from the University of Minnesota.
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Travis Hoium has positions in Celsius. The Motley Fool has positions in and recommends Celsius. The Motley Fool has a disclosure policy. Travis Hoium is an affiliate of The Motley Fool and may be compensated for promoting its services. If you choose to subscribe through their link they will earn some extra money that supports their channel. Their opinions remain their own and are unaffected by The Motley Fool.

Stocks Mentioned

Celsius Stock Quote
Celsius
NASDAQ: CELH
$41.54
(-3.31%)-$1.42

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

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