According to an Associated Press wire article in the Washington Times Saturday, appliance maker Maytag
Aiming to outflank its archrivals, Whirlpool and General Electric
The company has reportedly been testing out this concept for several years now at a limited number of locations, and it is turning out to be a success, with 70% of customers coming into the store carrying out a new appliance when they leave. Think about how often you wander into an appliance store and make a buy right then and there, and that 70% closure rate will probably look pretty significant.
In this Fool's opinion, Maytag is making a really smart investment here -- and one that should pay off well for its investors. But there's another angle to this story: how much better Maytag's idea would play if it gets imitated by retailers such as Sears
In fact, another Stock Advisor pick, Costco
Fool contributor Rich Smith has no interest in any of the companies mentioned in this article.