On Monday, casino operator Harrah's Entertainment
The Baha Mar will compete with KerznerInternational's
This is Harrah's first Caesars-branded project since the company completed its acquisition of Caesars Entertainment this past June, and it "represents an auspicious international debut" for the brand, according to management. Back in August, the company had announced that it would convert its Caesars Indiana riverboat near Louisville, Ky., into a Horseshoe-branded property, preserving the Caesars brand for high-end international resort projects such as the Baha Mar.
Trump to sell Chicagoland boat to Majestic Star
In another interesting piece of news, Trump Entertainment Resorts
It's a natural union for Majestic Star, as the Trump and Majestic riverboats share the same dock, parking garage, and adjacent land-based and waterside operations (such as the buffet).
More interesting are the ramifications for Trump. Trump will net $227 million from the sale after taxes, fees, and other expenses, which will help fund capital projects at the company's core Atlantic City properties "and the flexibility to pursue other growth opportunities." This most likely refers to the company's interest in one of the two slot-parlor licenses in Philadelphia. Based on the extensive research report (in PDF format) done by the Philadelphia Gaming Advisory Task Force, I believe that Trump's proposed site has to be a frontrunner for one of the two licenses because of its favorable location.
Trump really isn't giving up much. Trump Indiana is at best a marginal asset with tough competitors, though in a very healthy and underserved Chicagoland gaming market. Harrah's Horseshoe and its formerly owned East Chicago are both closer to Chicago and are higher-end operations, while Boyd Gaming
More on Ameristar's Philly withdrawal
Speaking of Philadelphia, riverboat casino operator Ameristar Casinos
Interestingly, Philadelphia's gaming task force assumed that the properties would generate a 17% to 20% EBITDA return on investment, which implies an EBITDA multiple of between five and 5.5. However, that would also imply EBITDA margins around 30%, which might be a stretch given the 54%-plus gaming tax rate.
As I noted last week, Ameristar's management has been very value-conscious. Still, the announcement came as a bit of a surprise, particularly since I saw Ameristar and Trump as the best bets to gain the two licenses.
Poker players talk about making that big "lay down" -- when you fold a big hand that you feel is losing to an even bigger hand. As Mike Caro says, "Money you don't lose is worth just as much as money you win." That said, I'm not sure there's another casino operator that would have come to the same conclusion.
Isle of Capri
For reference, if Illinois' current gaming tax structure only topped out at 50%, a 3,000-slot casino producing $350 million in annual revenue (a base projection for a Philadelphia slot parlor) would have an effective tax rate of about 45%. Just consider that the $518 million gaming license by itself would be roughly Ameristar's total initial investment in Philadelphia, and you get the picture.
At this point, Ameristar already has $590 million worth of capital projects in the works at its Black Hawk, Colo., St. Charles, Mo., and Vicksburg, Miss., properties, from which the company can generate more predictable and favorable returns. In addition, Ameristar has other opportunities to pursue, which may include a shot at the Argosy Joliet in the Chicagoland market. Penn Nationalagreed to sell the property in order to gain approval for its $2.2 billion acquisition of Argosy Gaming.
Ameristar Q3 Market Share
Market |
2002 |
2003 |
2004 |
2005 |
---|---|---|---|---|
St. Louis , Mo. |
26.8% |
31.8% |
31.1% |
31.8% |
Kansas City , Mo. |
35.7% |
34.8% |
35.4% |
37.3% |
Council Bluffs , Iowa |
38% |
39.4% |
41.3% |
43% |
Vicksburg , Miss. |
40.2% |
40.1% |
44.9% |
47.4% |
Fool contributor Jeff Hwang owns shares of Ameristar Casinos. The Fool has a disclosure policy.