"Ford is making new innovations such as the Rear View Camera System available to a wide range of customers in most of our vehicles to help them see better when reversing," said Jim Buczkowski, director of electrical and electronics systems engineering at Ford.
"Our research shows that visibility is one of the biggest customer concerns today, which is why we are the only company to offer a Rear View Camera System, Blind Spot Mirrors, and the radar-based Blind Spot Information System with Cross Traffic system."
Ford's Rear View Camera System image is overlaid with lines that mark the width of the vehicle and are shown either on a rearview-mirror display or navigation-system screen, the carmaker said in a statement.
Rearview-camera installation is gaining momentum among all carmakers, as the National Highway Traffic Safety Administration (NHTSA) has proposed a new safety regulation that would essentially require rearview backup cameras in all new cars, pickups, and SUVs by 2014.
Legislation called the Cameron Gulbransen Kids Transportation Safety Act, passed in 2007, demands the rule. The act was named after a 2-year-old boy, who was killed when his father accidentally backed over him in the family's driveway.
According to National Highway Traffic Safety Administration's estimates, on average, 292 fatalities and 18,000 injuries occur each year as a result of back-over crashes involving all vehicles. Of these, 228 fatalities involve light vehicles weighing 10,000 pounds or less. The agency said that small children and the elderly are particularly vulnerable. Of those killed each year, 44% are under the age of 5, and 33% are over the age of 70.
International Business Times, The Global Business News Leader
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