Fools were out and about this week in an investing world jampacked with actions and ideas. Here are three articles you might find useful as you decide how to invest your money.

This Stock Is a Lot Sexier Than You Think
It's not the going-private Playboy Enterprises nor Victoria's Secret parent Limited Brands. The stock to which Fool contributor Andrew Bond is referring in this headline is Clorox (NYSE: CLX), with brands such as Clorox, Pine-Sol, Glad, Kingsford, Brita, and Hidden Valley.

We know what Betty Friedan had to say about the connection between shining floors and sexual satisfaction. (Namely, there is none.) What makes Andrew think the stock of this company best known for its namesake household bleach is sexier than you think?

There's the tried and true: "The company's leadership across many different brands and 27 consecutive years without lowering its dividend should help investors sleep better at night."

And there's the way Clorox is using new venues such as Facebook and new methods such as crowdsourcing. "[W]hat impresses me most about Clorox is its ability to innovate and find new product ideas from untraditional sources," Andrew wrote.

Read the article for a look at how consumer-products companies can take advantage of new media.

How I Earned Tens of Thousands in Extra Income
A covered call strategy lets you generate additional income while giving some downside protection on stocks you own. It's appealing, but Fool analyst Todd Wenning explains that you will boost your chances of success if you don't rush in and use it with two particular types of investments. Todd advises investors to rarely write covered calls on (1) commodity-driven businesses (or a commodity) and (2) high-margin, recurring-revenue, low-cost business models such as software.

Check out the article for Todd's reasoning and to get five stocks that are better candidates for covered calls, including PepsiCo (NYSE: PEP) and Reynolds American (NYSE: RAI).

How Much Is Cisco Worth?
Before you buy a stock, you have to figure out how much it's worth so you don't overpay and end up with a losing investment. Fool contributor Matt Koppenheffer took a look at Cisco (Nasdaq: CSCO) and laid out two ways to value the company: a comparable company analysis and a discounted cash flow (DCF) analysis.

See the article for Matt's insight on how to use these methods in your research and for an assessment of their shortcomings. Matt goes through numbers from comparable companies, including Brocade (Nasdaq: BRCD), Juniper Networks (NYSE: JNPR), and Intel. Noting that such analysis "can sometimes raise as many questions as it answers," Matt moves onto DCF, which basically "projects free cash flow over the next 10 years and discounts the tally from each of those years back to what it would be worth today (since a dollar tomorrow is worth less to us than a dollar today."

See a stock in this story you'd like to follow? Add it to My Watchlist, which will find all of our Foolish analysis on it.

Fool online editor Kris Eddy owns no shares of any stocks mentioned in this article.

Intel is a Motley Fool Inside Value pick. Clorox and PepsiCo are Motley Fool Income Investor selections. Motley Fool Alpha has opened a short position on Juniper Networks, which is a Motley Fool Big Short short-sale recommendation. Motley Fool Options has recommended buying calls on Intel and a diagonal call position on PepsiCo. The Fool owns shares of Limited Brands. Motley Fool Alpha owns shares of Cisco Systems. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.