The following video is part of our "Motley Fool Conversations" series, in which Eric Bleeker, senior technology editor, and Jason Moser, analyst, discuss topics around the investing world.

In today's edition, Jason looks at the massive health-and-wellness market segment and Starbucks' opportunity within it. Starbucks recently purchased Evolution Fresh to gain a better foothold in this segment and has a tremendous brand to leverage. Jason thinks the opportunity for Starbucks to create some kind of club-like recurring revenue business could be extremely lucrative.

Eric Bleeker owns no shares of the companies mentioned here. Jason Moser owns shares of Starbucks. The Motley Fool owns shares of Starbucks, Costco Wholesale, and Whole Foods Market. Motley Fool newsletter services have recommended buying shares of Whole Foods Market, Starbucks, Green Mountain Coffee Roasters, and Costco Wholesale and creating a lurking gator position in Green Mountain Coffee Roasters. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.