The following video is part of our "Motley Fool Conversations" series, in which technology and media editor/analyst Andrew Tonner and consumer-goods editor/analyst Austin Smith discuss topics around the investing world.

Kicking off the "Motley Fool Madness" series, Andrew and Austin go head-to-head analyzing two Dow titans of industry. In today's showdown, IBM collides with Kraft Foods. IBM's built a powerful business model with beautiful interaction among hardware, software, and consulting sales. On the other hand, Kraft also owns an extremely strong set of consumer brands. While Andrew and Austin present strong arguments for both companies, a team of all-star Motley Fool analysts will ultimately select who advances in the Dow bracket. Watch the video to find out which company they expect to outperform in the year ahead.

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