After its unsuccessful line of Dell Streak tablets powered by Google's Android operating system, software giant Dell
Time to find out what's different this time round.
Increased acceptance of tablets
Tablets are fast becoming a global trendsetter. The tablet has hit the PC hard on its dominant home turf -- the corporate sector -- and this time it really means business. People who have used tablets at home are now using them at work, as evidenced by the sheer volume of companies buying Apple
Keeping that in mind, is the company's decision to roll out new Windows 8-based tablets a really smart move? I think so, given its firm foothold in the very corporate sector that we're talking about.
How Dell stacks up to Apple
Dell is best known for catering to the business segment through products such as personal computers, servers, and laptops. Its long-standing relationships with corporate consumers make it better placed to understand and customize products for their needs. Apple, in contrast, is more focused on consumer-oriented products that function on different, hard-to-implement systems.
Dell also claims that iPads are known to have many issues concerning security and compatibility with other systems, making it a challenge to deploy them in a complex, multi-gadget, corporate IT environment. Dell, on the other hand, is confident that it would be able to address these issues more effectively, given its proven experience in the corporate IT Infrastructure space.
Having said all that, I think the single most important thing likely to determine Dell's success in the tablet space will be Microsoft's ability to make its new Windows 8 operating system compatible with other systems as well as gain mass acceptability.
And then there are the others
It would be interesting to see how Dell competes with the iPad's immense popularity and sheer brand appeal. But the competition is not just restricted to Apple, as others are also planning to introduce Windows-based tablets targeting business consumers. Take, for instance, Nokia
The Foolish bottom line
Would Dell's re-entry into the tablet space, powered by Windows 8, really make a great difference? Well, I think Dell stands a good chance to distinguish itself from other tablets in the market, including the iPad, given the former's business-centric appeal. I'm keeping a close track on Dell for the time being, and I think you should, too.
But Dell isn't the only player in the mobile computing space. To find out about the others, you can check out our free report on these three hidden winners of the iPhone, iPad, and Android revolution. Get it while it's still available.
Add Dell to your Watchlist. It's free!
Fool contributor Keki Fatakia holds no shares in any of the companies mentioned in this article. The Motley Fool owns shares of Microsoft, Apple, and Google. Motley Fool newsletter services have recommended buying shares of Google, Microsoft, Apple, and Nokia, creating bull call spread positions in Apple and Microsoft, and writing covered calls on Dell. The Motley Fool has a disclosure policy. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. Try any of our Foolish newsletter services free for 30 days.