When it comes to banking in the U.S., it's been a tough five years for investors. Bank of America (NYSE:BAC) and Citigroup (NYSE:C) got absolutely hammered by the financial meltdown, while JPMorgan Chase (NYSE:JPM) has found ways to trip itself up during this period of recovery.

What of U.S. Bancorp (NYSE:USB), though? It's one of the very largest banks in the country but rarely finds its way into the spotlight because ... well, it tends to avoid doing stupid things. In the following video, the Fool's Matt Koppenheffer discusses three reasons in particular why investors may want to consider jumping in on U.S. Bancorp right now.

This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.