The 2013 International Consumer Electronics Show is under way in Las Vegas. Even though some may downplay the event because big names like Apple (NASDAQ:AAPL) and Microsoft (NASDAQ:MSFT) don't have official representation, their presence permeates -- and even dominates -- the floor space. This is because thousands of app and accessory makers owe their very existence to these two companies' products.

Meanwhile, names like Ford (NYSE:F) -- not normally associated with consumer electronics -- have the largest presence at the show, as apps and safety technology move more and more into the automobile.

Motley Fool analyst Rex Moore is at the show, and has more of what we can expect in the video below.

 
This article represents the opinion of the writer, who may disagree with the “official” recommendation position of a Motley Fool premium advisory service. We’re motley! Questioning an investing thesis -- even one of our own -- helps us all think critically about investing and make decisions that help us become smarter, happier, and richer.