Playing to win requires addressing five key questions. In this video, Roger Martin outlines how these important questions turned Oil of Olay around. Specifically, Oil of Olay had to define a winning aspiration, figure out where it wanted to play, decide how it was going to win, assess the capabilities it needed to win, and ensure adequate management skills to reach that goal. As he illustrates in his book "Playing to Win," focusing on these five questions paid off big for Oil of Olay.
Originally joining The Motley Fool in 2011 as editor of the Industrials sector, Brendan is now based in New York City where he interviews executives, authors, and influential people from across the investing and business world. He also provides analysis for Fool.com.
- Mar 4, 2013 at 5:45PM
- Consumer Goods