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Apple and Volkswagen Team Up for iBeetle

By Evan Niu, CFA - Apr 22, 2013 at 1:32PM

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The iBeetle is the first model line from the Volkswagen Group in which the iPhone will become an integrated component.

German automaker Volkswagen (VWAGY 0.72%) and Apple (AAPL -2.46%) have partnered to unveil the iBeetle, a model of the former's iconic car that will integrate directly with an iPhone.

Both the Beetle and Beetle Convertible will interface with the iPhone through a specialty app and docking station built directly into the dashboard.

The specialized models will launch in early 2014, and will debut at the 2013 Shanghai Auto Show this month. Once docked, all of the iPhone's functions can be used within the car, including navigation, hands-free calling, and music listening, among others. The Beetle app will allow functions such as measuring oil and coolant temperatures, sending the car's location to friends as a digital postcard, and sending photos taken inside the car directly to social networks.

Volkswagen said the iBeetle is one of the first cars to feature this level of integration with iPhones after collaborating with Apple. The company also said the styling of colors and equipment features would be similar to Apple's design aesthetic.

Source: Volkswagen.



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