According to a recent study, Netflix (NFLX 0.66%) continues to account for about one-third of all traffic on broadband networks in North America. Investors used to look at this as a potential threat to Netflix because it could lead to pricing bouts with network providers. Today, it's looking like an opportunity for broadband companies. In this video, Fool contributor Steve Heller sits down with Erin Miller to discuss how Netflix's traffic has created higher demand for broadband and why that's a good thing for providers.
Netflix's Traffic Problem Is Good for Big Cable
By Steve Heller – May 20, 2013 at 5:30PM
NASDAQ: NFLX
Netflix
Market Cap
$466B
Today's Change
(-0.66%) $7.29
Current Price
$1092.80
Price as of November 4, 2025 at 3:59 PM ET
Didn't you know traffic jams create opportunities?
About the Author
Covering GE and 3D printing at the intersection of business, investing, and what it means for the future of manufacturing. Contributor since December, 2012.
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