Online retailer Amazon (NASDAQ:AMZN) has a new way to monetize interviews.
Last week, Amazon launched "The Kindle Singles Interview" -- exclusive, long-form interviews with iconic figures and world leaders for $0.99. As the interview content comes in text and not video, the content fits with the rest of the Kindle Singles library of literature.
The debut Kindle Singles Interview, "The Optimist," features Shimon Peres, the 89-year-old President of Israel, who is interviewed by David Samuels, a contributing editor at Harper's and a longtime contributor to The New Yorker and The Atlantic.
"In September of 1962, novelist Alex Haley's conversation with Miles Davis launched the Playboy Interview, and pioneered the idea of a long-form, extended dialogue with the great personalities of our time," said David Blum, editor of Kindle Singles, in the company's press release. "We hope to carry forward that tradition, and use the unlimited digital space to engage great artists and thinkers in conversation with skilled writers and interviewers."
Started in 2010, Kindle Singles was created to help writers sell their work that was too long for a magazine article and too short for a book.
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