Please ensure Javascript is enabled for purposes of website accessibility

Does Google Stock Still Look Enticing at All-Time Highs?

By Daniel Sparks and Evan Niu, CFA – Feb 9, 2014 at 8:15AM

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Google's underlying business is firing on all cylinders, but have the stock's recent gains erased any buying opportunity for investors?

Google (GOOGL 6.09%) announced some impressive fourth-quarter results on Jan. 30. Since the results were announced, the stock has gained 6%. As of market close on Friday, the stock was trading just short of its all-time high. Even more, the stock is up a whopping 52% in the past 12 months. Have Google's recent gains erased any buying opportunity for investors?

In the following video, Fool contributor Daniel Sparks and Motley Fool technology bureau chief Evan Niu take a closer look at Google stock and how investors should think about the valuation today. While he acknowledges that the business is performing exceptionally and that it may even have another lever of growth to tap into by beefing up its mobile ads to levels that rival Facebook, he thinks much of this growth is already priced into this stock.

Check out the video to see whether Daniel thinks Google is a buy, sell, or hold.

Daniel Sparks and Evan Niu, CFA, own shares of Apple. The Motley Fool recommends and owns shares of Apple, Facebook, and Google. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Invest Smarter with The Motley Fool

Join Nearly 1 Million Premium Members Receiving…

  • New Stock Picks Each Month
  • Detailed Analysis of Companies
  • Model Portfolios
  • Live Streaming During Market Hours
  • And Much More
Get Started Now

Stocks Mentioned

Alphabet Stock Quote
Alphabet
GOOGL
$100.99 (6.09%) $5.80

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

Related Articles

Motley Fool Returns

Motley Fool Stock Advisor

Market-beating stocks from our award-winning analyst team.

Stock Advisor Returns
349%
 
S&P 500 Returns
115%

Calculated by average return of all stock recommendations since inception of the Stock Advisor service in February of 2002. Returns as of 11/30/2022.

Discounted offers are only available to new members. Stock Advisor list price is $199 per year.

Premium Investing Services

Invest better with The Motley Fool. Get stock recommendations, portfolio guidance, and more from The Motley Fool's premium services.