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What Square’s Deal With Whole Foods Means for PayPal and Amazon

By Matt Koppenheffer and David Hanson – Feb 16, 2014 at 9:30AM

Square is teaming up with Whole Foods.

Consumers see Square at nearly every farmer's market, but now they are likely to see company behind the white check-out attachment at their local Whole Foods (WFM +0.00%). As Square partners with more national retailers, what does this mean for eBay's PayPal unit and Amazon's plans to enter the payments space.

In this segment of The Motley Fool's financials-focused show, Where the Money Is, banking analysts Matt Koppenheffer and David Hanson discuss the partnership, why it's good news for Visa (V 0.27%) and MasterCard (MA 1.15%), and what they think will happen in the long-term.

About the Author

Matt Koppenheffer
Matt is the head of the Coverage Team for The Motely Fool's premium products. Previously, he's been . Matt is a heavy user of AI tools and is working on harnessing them to help Fool members. Previously, Matt was GM of Motley Fool Ascent, led The Motley Fool Deutschland, has been an investor on various Fool services, and co-hosted the podcast "Where the Money Is". He also co-authored the book The Astonishing Collapse of MF Global. Matt started his career in San Francisco as a technology-focused investment banker and also worked at a $15 billion private equity company. When he's thinking about how to make Fools smarter, happier, and richer, you can usually find Matt running trails or making a mess in the kitchen. He's a graduate of the University of Pennsylvania, but is a lifelong fan of Penn State football.
TMFKopp
X@KoppTheFool

John Mackey, co-CEO of Whole Foods Market, is a member of The Motley Fool's board of directors. David Hanson owns shares of Whole Foods Market. Matt Koppenheffer owns shares of Amazon.com. The Motley Fool recommends Amazon.com, eBay, MasterCard, Visa, and Whole Foods Market. The Motley Fool owns shares of Amazon.com, eBay, MasterCard, Visa, and Whole Foods Market. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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