Google (NASDAQ:GOOG) (NASDAQ:GOOGL) announced Android TV at its recent I/O conference, which could have left some people scratching their heads. "Wait, don't they have Chromecast -- and before that didn't they have Google TV?"
The answer is yes. And it is pretty confusing.
But after the bust that was Google TV, and bolstered by the success of Chromecast, Google is making yet another run at your television. This time, the company wants Android to replace the "Smart TV" interfaces that are on most new televisions. Much like Amazon.com's (NASDAQ:AMZN) Kindle Fire, Android TV also puts an emphasis on video games
In the This Week in Tech video below, The Motley Fool's general manager, Eric Bleeker, and tech bureau chief, Max Macaluso, talk about what Android TV is and its potential to invade your living room. They also discuss how Android TV's strategy stacks up against not only Amazon and other set-top devices, but what limits are keeping big tech companies from ruling the living room.
Eric Bleeker, CFA has no position in any stocks mentioned. Max Macaluso, Ph.D. owns shares of Apple. The Motley Fool recommends Amazon.com, Apple, Google (A shares), and Google (C shares). The Motley Fool owns shares of Amazon.com, Apple, Google (A shares), and Google (C shares). Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.