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What's the Buzz on Starbucks' New Fizzio?

By Mark Reeth and Michael Finarelli – Jul 13, 2014 at 4:00PM

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Does the coffee giant's move into handcrafted soda have the potential to shake things up?

Starbucks (SBUX 1.17%) is creating a buzz with its new handcrafted soda product, Fizzio. People like to get their coffee in the morning, but Starbucks is hoping they'll head back to the store in the afternoon for lunch and a specialty soda, including Spiced Root Beer, Golden Ginger Ale, and Lemon Ale.

In this segment of The Motley Fool's Where the Money Is, consumer-goods editor Mark Reeth and analyst Michael Finarelli discuss whether Fizzio has the potential to stimulate Starbucks' business.

Mark Reeth has no position in any stocks mentioned. Michael Finarelli has no position in any stocks mentioned. The Motley Fool recommends Starbucks. The Motley Fool owns shares of Starbucks. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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