What is the ticker for Robinhood?

The official ticker symbol for Robinhood is HOOD. The stock trades on the NASDAQ exchange.

Is Robinhood a good stock to buy?

Robinhood makes a compelling growth case: it has achieved profitability, dramatically diversified its revenues away from hyper-volatile retail trading fees, and built a superior moat with younger, tech-savvy users whose wealth will scale over time. Its lean, digital-only model also gives it operating leverage. However, conservative or income-focused investors should think twice. The business model remains heavily exposed to market cyclicality, meaning its earnings can stall when retail trading or cryptocurrency volumes take a breather.

How to Buy Robinhood Stock (HOOD) in 2026

By Rachel Warren – Updated Jun 24, 2026 at 2:05 PM EST | Fact-checked by Parker Hicks

Key Points

Robinhood eliminated trading fees, causing an industry shift and enhancing its platform with wealth management tools.
The firm profits from transaction fees, interest on balances and loans, and a subscription model.
By diversifying revenue, Robinhood mitigates risks linked to market fluctuations, enhancing its financial health.

How to buy stock in Robinhood (HOOD +12.22%) should be an important question for any high-risk high-reward investor in today's markets. The company was founded in 2013 by Stanford roommates Vlad Tenev and Baiju Bhatt with an aggressive mission to democratize finance for everyday people. By introducing a slick, mobile-first design and completely eliminating traditional trading commissions, the upstart platform fundamentally disrupted consumer finance.

This radical approach triggered an industry-wide price war, eventually forcing legacy brokerage powerhouses to eliminate their own trading fees just to compete. The business has come a long way since its early days and the explosive, chaotic volatility of the 2021 meme-stock craze.

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Robinhood app on a smartphone. — Source: Robinhood

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Following a high-profile initial public offering, Robinhood spent the subsequent years aggressively expanding its capabilities well beyond basic stock trading. Today, the platform has matured into a sophisticated wealth-management ecosystem that competes across traditional equities, specialized options contracts, international markets, and digital asset custody.

If you want to learn how to invest in Robinhood, how its business model operates, whether it’s profitable, and more, you’ve come to the right place.

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How to buy Robinhood stock

If you want to buy shares of Robinhood, here’s what you need to do.

Open your brokerage account: Log in to your brokerage account where you handle your investments. If you don't have one yet, take a look at our favorite brokers and trading platforms to find the right one for you.
Search for Robinhood: Enter the ticker “HOOD” into the search bar to bring up the stock's trading page.
Decide how many shares to buy: Consider your investment goals and how much of your portfolio you want to allocate to this stock.
Select order type: Choose between a market order to buy at the current price or a limit order to specify the maximum price you're willing to pay.
Submit your order: Confirm the details and submit your buy order.
Review your purchase: Check your portfolio to ensure your order was filled as expected and adjust your investment strategy accordingly.

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NASDAQ: HOOD

Robinhood Markets

Today's Change

(12.60%) $11.98

Current Price

$107.08

Key Data Points

Market Cap

$86B

Day's Range

$98.77 - $109.71

52wk Range

$63.52 - $153.86

Volume

42.7M

Avg Vol

25.8M

Gross Margin

94.99%

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In 2025, total revenue jumped 52% year-over-year to $4.5 billion. Because Robinhood is a digital-only platform without the massive overhead of traditional banks, a huge chunk of that revenue flows straight to the bottom line. It’s sitting on a goldmine of sticky, younger users, giving the company a perfect foundation to cross-sell deeper wealth management tools like matching retirement accounts and advisory services.

That said, the stock still comes with a few major warning labels. While the business is much healthier now, it remains sensitive to market moods. A sudden cool-down in retail stock or crypto trading could cause growth to stall. Because net interest income is now a massive chunk of its revenue, an aggressive cycle of interest rate cuts by central banks could quickly squeeze its profit margins.

If you’re not comfortable with these realities, you may want to put your money elsewhere. That said, Robinhood has upgraded its financial profile and looks well-positioned to capture the wave of wealth shifting to younger generations. That's a value proposition some investors might want to capitalize on.

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Is Robinhood profitable?

Yes, Robinhood has moved firmly into profitable territory over the last few years. For the fiscal year 2025, the company posted GAAP net income of $1.8 billion, up 33% from the prior year.

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Does Robinhood pay a dividend?

No, the company does not currently pay a dividend. Management remains focused on reinvesting its cash and profits directly back into corporate operations. This capital fuels product innovation, funds international scaling efforts, supports strategic acquisitions, and maintains the robust capital reserves required by regulatory agencies.

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How to invest in Robinhood through ETFs

If buying individual shares feels too concentrated, you can easily invest in Robinhood through a diversified investment vehicle like an exchange-traded fund (ETF). Robinhood features prominently as a core holding across several targeted innovation and fintech funds, including:

Global X FinTech ETF (FINX +2.51%)
ARK Innovation ETF (ARKK +3.28%)
ARK Fintech Innovation ETF (ARKF +3.29%)
iShares Future Metaverse Tech and Communications ETF (NYSEMKT:IVRS)

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Will Robinhood stock split?

Management hasn’t announced any stock splits, and Robinhood hasn’t executed a stock split in its public history. Given that shares remain accessible to investors around $100, the company is unlikely to split its stock anytime soon.

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The bottom line

Robinhood has evolved from a highly volatile, transaction-dependent startup into a profitable fintech leader. While fluctuating transaction volumes and regulatory expenses present ongoing challenges, its expansion into subscription services and international markets offers concrete avenues for long-term growth.

Investors who don’t mind the volatility of a growth-focused fintech stock and want to capitalize on the digitization of modern wealth management might want to scoop up some shares.

Investing in Robinhood FAQs

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About the Author

Rachel Warren is a contributing Motley Fool stock market analyst covering pharmaceuticals, biotechnology, medical devices, information technology, and consumer goods. Prior to The Motley Fool, Rachel was a paralegal and legal administrator. She holds a bachelor’s degree in paralegal studies from Liberty University School of Law.

TMFRachelW

Rachel Warren has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

How to Buy Robinhood Stock (HOOD) in 2026

Key Points

How to buy Robinhood stock

NASDAQ: HOOD

Key Data Points

Is Robinhood profitable?

Does Robinhood pay a dividend?

How to invest in Robinhood through ETFs

Will Robinhood stock split?

The bottom line

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Investing in Robinhood FAQs

What is the ticker for Robinhood?

Is Robinhood a good stock to buy?

How to buy Robinhood stock

Should you invest in Robinhood?

Is Robinhood profitable?

Does Robinhood pay a dividend?

Will Robinhood stock split?

The bottom line

Related investing topics

NASDAQ: HOOD

Key Data Points

How to invest in Robinhood through ETFs