To say that Halo 2 represents a sort of second coming would be nothing less than a massive understatement. The game has taken on a kind of ecclesiastical aura in the minds of hard-core players, with this latest battle for Earth becoming a nascent mythology right up there with the tales of old gods in many ways.
The sequel to the mega sales force of Halo was released yesterday for Microsoft's
I anticipate that a lot of Xbox inventories will move because of the title, which essentially is to video gaming what the Beatles were to music in the 1960s. Who else will benefit because of the increased user base? How about publishers such as Activision
I was watching a special about Halo 2 on Viacom's
I can't wait to hear the final accounting of the first-day gross revenue figures; some reports have speculated that it might be as high as $50 million. Microsoft shouldn't be traded based on this one event, since the company's maturing growth won't be turned by it, but it should drive the Xbox brand for the next several months if the company can leverage the phenomenon in a maximal fashion.
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Fool contributor Steven Mallas owns none of the companies mentioned.
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