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Blue Apron Holdings, Inc. operates as an ingredient-and-recipe meal kit service company. engages in making home cooking accessible. The firm is involved in demand planning, recipe creation, recipe merchandising, and marketing. Its products include meals and wine. The company was founded by Matthew J. Wadiak, Ilia M. Papas, and Matthew B. Salzberg in 2012 and is headquartered in New York, NY.
The situation is for Blue Apron stock is already challenging. But it could get worse.
The battered meal-kit company is embarking on an ambitious turnaround plan. But the risks outweigh the potential rewards.
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Shares of Blue Apron are up on a meatless partnership, but don’t let that siren song trick you into thinking this is a good long-term bet.
It's time to revisit some of the most notable debuts from last year and refresh our outlooks.
The meal kit company's troubles continue. For something to smile about, we look to the other side of the world.
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