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| 1 Year | 5 Year | 5 Year Annualized | Since IPO | |
|---|---|---|---|---|
| BKNG | +9.36% | +217.47% | +25.96% | +1,144% | 
| S&P | +19.89% | +109.18% | +15.89% | +426% | 
Booking Holdings, Inc. engages in the provision of online travel and related solutions. The company offers services through the following brands: Booking.com, KAYAK, Priceline, Agoda, Rentalcars.com, and OpenTable. It provides accommodation reservations including hotels, hostels, apartments, vacation rentals, and other properties. The company was founded by Jay Scott Walker on July 18, 1997, and is headquartered in Norwalk, CT.
You may be surprised to learn that AI is being embraced in the tourism industry in a number of ways.
| Q3 2025 | YOY Change | |
|---|---|---|
| Revenue | $9.01B | 12.7% | 
| Gross Profit | $8.81B | 12.9% | 
| Gross Margin | 97.79% | 0.2% | 
| Market Cap | $174.99B | 23.9% | 
| Market Cap / Employee | $7.06M | 17.9% | 
| Employees | 24.8K | 0.0% | 
| Net Income | $2.75B | 9.2% | 
| EBITDA | $4.24B | 26.0% | 
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| Q3 2025 | YOY Change | |
|---|---|---|
| Net Cash | $16.51B | 4.7% | 
| Accounts Receivable | $4.01B | 10.0% | 
| Inventory | 0 | 0.0% | 
| Q3 2025 | YOY Change | |
|---|---|---|
| Long Term Debt | $16.53B | 15.6% | 
| Short Term Debt | $999.00M | -58.7% | 
| Q3 2025 | YOY Change | |
|---|---|---|
| Return On Assets | 17.78% | -1.0% | 
| Return On Invested Capital | 24.44% | 3.5% | 
| Q3 2025 | YOY Change | |
|---|---|---|
| Free Cash Flow | $1.37B | -40.3% | 
| Operating Free Cash Flow | $1.44B | -39.5% | 
| Metric | Q4 2024 | Q1 2025 | Q2 2025 | Q3 2025 | YoY Change | 
|---|---|---|---|---|---|
| Price to Earnings | 28.72 | 28.66 | 40.27 | 35.09 | 22.79% | 
| Price to Book | -45.12 | -37.76 | -30.97 | -26.30 | -20.63% | 
| Price to Sales | 7.00 | 6.33 | 7.55 | 6.75 | 9.10% | 
| Price to Tangible Book Value | -20.76 | -18.51 | -18.45 | -16.20 | -1.78% | 
| Price to Free Cash Flow TTM | 24.71 | 20.92 | 23.52 | 24.81 | 32.48% | 
| Enterprise Value to EBITDA | 85.02 | 120.01 | 76.65 | 41.66 | -2.25% | 
| Free Cash Flow Yield | 4.0% | 4.8% | 4.3% | 4.0% | -24.52% | 
| Return on Equity | 22573.7% | - | |||
| Total Debt | $17.24B | $16.50B | $18.99B | $17.53B | 4.84% | 

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The company owns a variety of travel booking brands.
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