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Adobe Stock: Buy, Sell, or Hold?

Artificial intelligence is both an opportunity and a potential risk for this digital media giant.

By Dan Victor, CFA Jun 21, 2024 at 7:15AM EST

Key Points

  • Investors reacted positively to Adobe's second-quarter earnings report.
  • The company continues to roll out new AI tools across its products ecosystem.
  • But the stock is likely to remain volatile amid uncertainties over long-term growth.

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