Based on the aggregated intelligence of 110,000 investors participating in Motley Fool CAPS, the Fool's free investing community, video game giant Activision Blizzard
With that in mind, let's take a closer look at Activision Blizzard's business, and see what CAPS investors are saying about the stock right now.
Activision facts
Headquarters |
Santa Monica, Calif. |
Market Cap |
$24.73 billion |
Industry |
Multimedia & Graphics Software |
Management |
CEO Robert Kotick (since 1991) CFO Thomas Tippl (since 2006) |
Major Brands |
Guitar Hero, Call of Duty, StarCraft, World of Warcraft |
CAPS members bullish on ATVID also bullish on |
Google |
CAPS members bearish on ATVID also bearish on |
Research In Motion |
Sources: Capital IQ, a division of Standard & Poor's, and Motley Fool CAPS. TTM = trailing 12 months.
Over on CAPS, fully 618 of 640 of the All-Star members who have rated Activision -- some 97% -- believe the stock will outperform the S&P 500 going forward. These All-Star bulls include Sargeras and Gibyo, both of whom are ranked in the top 10% of our community.
In December 2007, Sargeras commented on Activision's deal with Vivendi's gaming segment: "Activision Blizzard is a winner. With the unparalleled success of [Blizzard's] World of Warcraft, and the upcoming StarCraft 2 -- not to mention Activision's successes -- this is one I'll be adding to and holding for a long time."
In the same month, Gibyo elaborated on that bullish Blizzard line of thinking:
Activision and Blizzard together make the strongest gaming power house in the world, by a huge margin. Both companies (though Blizzard especially) have set out to revolutionize the way the world sees video games and both have experienced tremendous growth as a result. ...
Though it is unlikely we will see another 'Starcraft Phenomenon' [Blizzard's legendary product] repeated outside of Korea, we're still going to see big changes. We've seen a slight preview with World of Warcraft, Blizzard's new most famous product
This industry is still quite small (I know plenty that would disagree; they're wrong), and Blizzard is far and away the most positioned to capitalize on it just as it has in the past. Activision is a bit behind, but it's much closer than anyone else. Combined, they are absolutely untouchable.
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