The highest hurdle to clear for Hulu in smoking out a buyer -- content -- has been cleared.
This is a pretty big deal, especially since Hulu would be nothing without the content of its three major media investors. No reasonable company would buy into Hulu without assurances that its magnetic appeal wouldn't be ransacked overnight.
A deal is nearly certain to happen. Comcast has to unload its stake as part of the NBC Universal acquisition, and Disney CEO Bob Iger expressed his commitment to cashing out of Hulu earlier this month.
Who will buy Hulu is the real question.
I have thrown my weight behind Google
Hulu -- and Hulu Plus, in particular -- would be perfect to round out Amazon's streaming perks. Amazon would also be able to sell many of the television shows available through Hulu on DVD in a win-win for Amazon and the studios providing content.
Either way, Netflix's tactical shift and Hulu's long-term content arrangement have turned a somewhat attractive Hulu into a knockout that should command a healthy price as potential buyers begin lifting their bidding cards.
Who do you think will wind up with Hulu? Share your thoughts in the comment box below.
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Longtime Fool contributor Rick Munarriz does not own shares in any of the stocks in this article, except for Netflix and Disney. He is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Fool has a disclosure policy.