The following video is part of our "Motley Fool Conversations" series, in which consumer-goods editor and analyst Austin Smith discusses topics around the investing world.
In today's edition, Austin looks at why Starbucks, despite hitting new 52-week highs, is still a buy today. The way he sees it, the growth story here is far from over. As Starbucks' share price has increased, so, too, has the company's market share and breadth of operations. Going forward, Starbucks will have more revenue drivers than it did in the past. Some of these new streams include single-serve brewers, energy drinks, and juice bars. What's more important, though, is that its core business has only strengthened. Unlike in 2008, when expansion equaled brand dilution, Starbucks has been able to grow without losing any brand resonance this time around. This will be a vital factor in its success as it moves more meaningfully into China in the future.
Starbucks is just one of the many great companies that realizes the real growth of tomorrow is internationally. You can learn about "3 Companies Set to Dominate the World" in a free Fool analyst report. Click here to read about them today.
Austin Smith has no positions in the stocks mentioned above. The Motley Fool owns shares of Walt Disney and Starbucks. Motley Fool newsletter services recommend Green Mountain Coffee Roasters, Monster Beverage, Starbucks, and Walt Disney. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.