With the market for cloud computing absolutely booming, market leader Amazon.com (AMZN -1.88%) finds itself facing no shortage of competition. In an all-too-common theme, rival tech giants Microsoft and Google are both rolling out services that compete directly with Amazon's highly popular AWS service in hopes of grabbing their own slice of the cloud's profits. However, and fortunately for its investors, Amazon has a trick up its sleeve that could mean the difference in its fight for cloud dominance. In this video, tech and telecom analyst Andrew Tonner breaks down one major factor that should help Amazon stave off the competition for some time to come.