The 2015 Lincoln MKC is based on the Escape's underpinnings, but has a nicer interior and an all-new engine. Photo credit: Ford Motor.

Ford (NYSE:F) this week unveiled the all-new 2015 Lincoln MKC, a compact luxury SUV that it hopes will take the fight to hot sellers such as BMW's (OTC:BAMXF) X3 and Honda's (NYSE:HMC) Acura RDX. 

The MKC is set to arrive at Lincoln dealers next spring. It's being presented as an all-new product, entirely distinct from its mechanical sibling, the Ford Escape. But is it? Compare the two and see what you think.

The Ford Escape has been a big seller since its introduction last year. Will it steal sales from its plusher sibling? Photo credit: Ford Motor.

In this short video, Fool contributor John Rosevear explains the challenges facing Lincoln's new ride -- starting with its own Ford sibling -- and looks at its chances for success both in the U.S. and in China.