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This "Smart" Handgun Is the Future of Firearms Today

By Jay Jenkins - Feb 27, 2014 at 9:05PM

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Sturm, Ruger; Smith & Wesson; and others have had a good run in the markets the last few years. Their future success will largely depend on blending technology with tradition.

Last week, the story of a .22 caliber "smart" handgun was liked more than 81,000 times on social media, making it the No. 1 trending business and investing story for the week. What makes this gun so special, and why does it have the Internet in a sharing frenzy?

The gun's technology, which could have been pulled straight out of a James Bond movie, uses a linked wristwatch to prevent the gun from being fired by anyone other than the rightful owner. If you're wearing the watch, the gun and watch will sync up, a small green light will illuminate on the handgun, and the firing mechanism will work. No watch? No green light and no shooting. 

In the following video, Fool contributor Jay Jenkins discusses the handgun (which retails for $1,399 plus another $399 for the watch), and its implications for the industry. For industry leaders such as Sturm, Ruger (RGR -1.46%) and Smith & Wesson (SWBI -1.37%), the impact won't be immediately felt. However, with reviews stagnating after years of booming growth, these companies will have to find ways to blend technology with tradition to keep sales, and stock prices, moving from the lower left to the upper right.

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Jay Jenkins and The Motley Fool have no position in any of the stocks mentioned. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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Stocks Mentioned

Sturm, Ruger & Company, Inc. Stock Quote
Sturm, Ruger & Company, Inc.
RGR
$57.93 (-1.46%) $0.86
Smith & Wesson Brands, Inc. Stock Quote
Smith & Wesson Brands, Inc.
SWBI
$15.12 (-1.37%) $0.21

*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.

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