Movies are an important driver of shareholder value for media conglomerates like Time Warner
It looks like a certain rodent named Mickey got lucky with his company's latest flick -- and may even have put in motion an interesting bit of synergy.
Vin Diesel successfully wowed the family crowd this past weekend with the new Disney
As a shareholder of the company, I was a bit disappointed to find out that the budget was as high as it was. It didn't strike me as the type of fare that required that much money, but then again I haven't seen the film. Perhaps there were a lot of expensive moments in it.
Whatever the reason, I would have favored smaller production costs (especially considering that the studio certainly spent millions more on marketing). Shareholders should also keep in mind that The Pacifier was made in conjunction with Spyglass Entertainment, which means that Disney presumably won't own all of the cash flow generated by the project. Disney has had a pretty good working relationship with Spyglass; this is the team that brought moviegoers such memorable pictures as The Sixth Sense and Unbreakable (although the latter was a relative box-office disappointment, it was a decent attempt at recapturing the allure of Sense).
I hope Vin Diesel's antics continue to keep moviegoers lining up at ticket counters to see The Pacifier in weeks to come. The film is going to have some stiff competition this weekend from Fox's
More Mousy moments:
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