"Now is an absolutely ridiculous time to buy small-cap stocks."

"You'd be a dope to snap up shares of companies like Quantum (NASDAQ:QTM), Crocs (NASDAQ:CROX), Dana Holding (NYSE:DAN), and Beazer Homes USA (NYSE:BZH) -- all of which are up more than 500% since March's market low." 

That's what you might be hearing, now that the small-cap Russell 2000 Index is outpacing the S&P 500 by more than 13 percentage points. Even The Wall Street Journal predicts that the small-cap rally is set to come to a screeching halt. 

But don't be duped ...
Just because many small-cap stocks have experienced a huge increase in the past months doesn't mean you should avoid all of them (though you should be careful of the risky stocks I just mentioned).

First, no one accurately called the market's bottom in March, so it's dubious whether anyone has the ability to call a top now.

Second, the Russell 2000's sharp rise has largely been driven by the speculative bidding-up of penny stocks (stocks with share prices below $5). Many companies whose share prices exceeded $5 in March have not shared in the astronomically high returns -- including companies whose fundamentals have actually improved.

This trend isn't unique to small caps. In fact, S&P 500 stocks whose prices fell below $5 during this bear market -- including Novell (NASDAQ:NOVL) and Citigroup (NYSE:C) -- have been some of the highest gainers in that index, with each up more than 60% since the bottom.

But this still raises the question: Why have penny stocks risen quicker than non-penny stocks?

Pain, baby, pain
For one thing, many of these companies faced the possibility of bankruptcy in the credit crisis, and now that that's less of a concern, their share prices reflect the fact that they probably won't be zero anytime soon.

There's also what behavioral psychologists refer to as the "pain of paying" -- the mental barrier we face when parting with our cash. The higher the cost, the higher the barrier.

For investors focusing on share price (instead of, say, underlying company quality), it's less painful to toss an extra dime per share into purchasing a penny stock -- even if that dime represents twice what the stock was trading for the day before -- than it is to toss in an extra $5 per share for a stock that was trading for more than $100 a share the day before.

Rational? Certainly not.

However, this speculative irrationality presents the savvy small-cap investor with a great opportunity.

How to cash in on small-cap movement
There are two ways you can profit from the rush to penny stocks:

  1. Join the rush, and wager your hard-earned money by guessing which penny stock might rise next.
  2. Invest in small-cap companies whose fundamentals have been improving, but which are still undervalued by the market.

As much as we'd all love to have a stock shoot up nearly 7,300% in just a few months -- as penny-stock micro-cap Diedrich Coffee recently did -- at the end of the day, the first tactic is nothing but a risky crapshoot.

So though your inclination might be to go for the gusto to make up for losses, the second option is really the only way to set yourself up with a portfolio that will grow your wealth at above-average rates over long periods of time.

After all, the best small caps have the ability to consistently outperform -- which is why they have consistently been the top-performing stocks of the past several years.

Time to be smart
One company I think you'd be smart to buy right now -- one that I have my eye on, and which the team at Motley Fool Hidden Gems recently purchased shares of -- is American Reprographics (NYSE:ARP).

American Reprographics has a market cap of just $300 million, and is trading for just four times this year's estimated free cash flow.

The stock has done well over the past three months -- but the team still expects market-beating returns from this tiny company. 

You can browse through the team's whole investment thesis, and examine in-depth valuations of many small-cap companies, completely free with a trial membership to Hidden Gems. Click here for more information.

Already a member of Hidden Gems? Log in at the top of this page.

This article was originally published Aug. 24, 2009. It has been updated.

Adam J. Wiederman doesn't own shares of the companies mentioned above. American Reprographics is a Motley Fool Hidden Gems selection. The Fool owns shares of American Reprographics. The Fool's disclosure policy is anything but stupid.