The following video is part of our "Motley Fool Conversations" series, in which consumer goods editor and analyst Austin Smith discusses topics across the investing world.

In today's edition, Austin digs a little deeper into what makes Dow Jones Industrials Average component Microsoft tick. In an effort to help investors understand the driving factors behind each company, Austin highlights a few of the high-level things Mr. Softy investors should watch going forward. The ubiquitous software creator profited wildly as owning personal computers became the norm. It continued to reap huge amounts of cash from its Microsoft Office and Windows products, but that doesn't mean the company's totally free of outside threats. Watch the video below to learn about three things Microsoft investors need to keep an eye on.

Of course, Microsoft isn't he only tech company to buy today. Some of the most lucrative options for investors are those smaller, lesser known stocks. You can learn more about how to profit from "The Next Trillion Dollar Revolution" By reading our new analyst report. Just click here to learn more.

Austin Smith has no positions in the stocks mentioned above. The Motley Fool owns shares of Apple, Google, and Microsoft. Motley Fool newsletter services recommend Apple, Google, Microsoft, and Nokia. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.