According to a recent survey of analysts by Bloomberg, Apple (AAPL 0.17%) could potentially give investors a very attractive dividend raise this year, by possibly as much as 56%, to a 3.7% yield. While this sounds fantastic and there is no question that Apple could afford the move, in this video Motley Fool tech and telecom analyst Andrew Tonner raises some concern. In his view, once such a precedent is set, giving anything less the next time there is a dividend increase could cause disappointment -- and a sell-off. Could a dividend increase of this size be a wolf in sheep's clothing?
How Apple Raising Its Dividend Could Hurt Investors
By Andrew Tonner – Mar 19, 2013 at 7:36PM
NASDAQ: AAPL
Apple

Market Cap
$4.0T
Today's Change
(-0.17%) $0.46
Current Price
$268.54
Price as of October 29, 2025 at 12:31 PM ET
Is a dividend increase a mixed blessing for Apple investors?
About the Author
Andrew Tonner is a senior tech specialist for The Motley Fool. He is a graduate of The University of Arizona with a degree in Finance. Follow @andrewtonner