In this video, Andrew Tonner discusses the launch of the latest iPhone. While the launch of the 5S is important to counter Samsung and BlackBerry's newest offerings, the big news may be the launch of a low-cost iPhone. This could be an important strategic move for Apple as it tries to penetrate emerging markets. Right now, iPhones are too expensive for many emerging markets, but a low-cost version could help Apple take market share from competitors.
Why the Next iPhone Could Be the Biggest Tech Story of 2013
By Andrew Tonner – Apr 6, 2013 at 5:00PM
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Will the next iPhone be the win Apple needs right now?
About the Author
Andrew Tonner is a senior tech specialist for The Motley Fool. He is a graduate of The University of Arizona with a degree in Finance. Follow @andrewtonner