According to Credit Suisse, user behavior between tablets and PC is strikingly similar, yet tablet ad prices remain 20% to 40% below what PC ad prices command. As marketers continue to embrace mobile advertising more wholeheartedly, it could mean a boom in mobile advertising prices across the board. In this video, Motley Fool contributor Steve Heller discusses why Google (GOOGL -3.93%) is in the best position to benefit from a mobile ad spending boom.
Are Mobile Ad Prices Set to Skyrocket?
By Steve Heller
-
Apr 9, 2013 at 8:30PM
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NASDAQ: GOOGL
Alphabet Inc.

Market Cap
$1,535B
Today's Change
(-3.93%) -$91.47
Current Price
$2,237.99
Price as of May 18, 2022, 8:00 p.m. ET
In terms of user behavior between tablets and PCs, it seems pretty likely.
Stocks Mentioned

Alphabet Inc.
GOOGL
$2,237.99
(-3.93%)
$-91.47

Credit Suisse Group AG
CS
$6.63
(-2.21%)
$0.15
*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.
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