It's another sign that the U.S. economy is finally picking up (so to speak): Sales of full-sized pickup trucks have been very strong so far in 2013.

Ford (NYSE:F), which has America's best-selling pickup line, is set to benefit in a big way from this trend. In this video, contributor John Rosevear looks at why pickups are selling so well – and how Ford is already moving to take even better advantage of this new trend.