Facebook (NASDAQ:FB) stock is up by nearly 35% in the past year, comfortably beating the Nasdaq index and its 15% gain over the same period. The social network is delivering impressive revenue growth on the back of a growing user base, rising engagement levels, and improved monetization. Let's look at how Facebook is leveraging these factors to produce big gains for investors.

Andrés Cardenal has no position in any stocks mentioned. The Motley Fool recommends Facebook. The Motley Fool owns shares of Facebook. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.