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| 1 Year | 5 Year | 5 Year Annualized | Since IPO | |
|---|---|---|---|---|
| SNAP | -22.46% | -81.77% | -28.84% | -68% |
| S&P | +16.23% | +94.45% | +14.22% | +183% |
Snap, Inc. operates as a camera company. Its flagship product, Snapchat, is a camera application that helps people communicate visually with friends and family through short videos and images called Snaps. The firm's primary source of revenue is advertising. Snap was founded by Frank Reginald Brown IV, Evan Thomas Spiegel, and Robert C. Murphy in 2010 and is headquartered in Santa Monica, CA.
Snap fell sharply after a new Neutral rating and price target highlighted weak ad feedback and mixed recovery signals.
OpenAI's new social video app could steal time away from Snap.
| Q2 2025 | YOY Change | |
|---|---|---|
| Revenue | $1.34B | 8.7% |
| Gross Profit | $653.08M | 6.7% |
| Gross Margin | 48.56% | -0.9% |
| Market Cap | $14.52B | -46.7% |
| Market Cap / Employee | $2.96M | 0.0% |
| Employees | 4.9K | -7.1% |
| Net Income | -$262.57M | -5.6% |
| EBITDA | -$219.65M | -1.7% |
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| Q2 2025 | YOY Change | |
|---|---|---|
| Net Cash | $925.97M | -12.7% |
| Accounts Receivable | $1.16B | 2.0% |
| Inventory | 0 | 0.0% |
| Q2 2025 | YOY Change | |
|---|---|---|
| Long Term Debt | $4.16B | -0.5% |
| Short Term Debt | $32.16M | -44.0% |
| Q2 2025 | YOY Change | |
|---|---|---|
| Return On Assets | -7.37% | 8.1% |
| Return On Invested Capital | -16.24% | 3.9% |
| Q2 2025 | YOY Change | |
|---|---|---|
| Free Cash Flow | $23.79M | 132.4% |
| Operating Free Cash Flow | $88.49M | 514.0% |
| Metric | Q3 2024 | Q4 2024 | Q1 2025 | Q2 2025 | YoY Change |
|---|---|---|---|---|---|
| Price to Book | 8.56 | 8.15 | 6.01 | 6.34 | -50.48% |
| Price to Sales | 3.44 | 3.45 | 2.67 | 2.58 | -52.93% |
| Price to Tangible Book Value | 67.39 | 43.17 | 21.83 | 26.91 | -69.22% |
| Price to Free Cash Flow TTM | 120.92 | 84.58 | 50.06 | 37.09 | -98.01% |
| Enterprise Value to EBITDA | -140.24 | 1524.01 | -101.06 | -72.17 | -45.24% |
| Free Cash Flow Yield | 0.8% | 1.2% | 2.0% | 2.7% | 4921.83% |
| Return on Equity | -40.6% | -28.7% | -24.0% | -26.4% | -48.40% |
| Total Debt | $4.24B | $4.24B | $4.21B | $4.19B | -1.13% |
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