Understanding outlay costs
Outlay costs are explicit, meaning they have defined values. They are direct, out-of-pocket expenses that can be tied back to specific transactions in the business's bank accounts. Often, outlay costs are linked to an effort or initiative.
Examples include geographic expansion, product launches, new branding campaigns, or updated employee training programs. The cash expenses for those initiatives could involve equipment purchases, insurance premiums, labor costs, and goods and services from vendors. Less commonly, outlay costs may also refer to the cumulative cash expenses of running a business.