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Daimler's Profit Doubles on Strong Mercedes-Benz SUV Sales

By John Rosevear - Apr 26, 2017 at 3:04PM

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Net income doubled on some one-time gains -- and on a 11% increase in sales at Mercedes-Benz.

German automaker Daimler AG (DDAI.F 1.12%) said on April 26 that its first-quarter net profit doubled to 2.8 billion euros ($3.1 billion) from a year ago, on a strong increase in sales of its Mercedes-Benz luxury vehicles. 

The report wasn't a surprise, as it confirmed preliminary results that Daimler had released earlier in April. Shares rose modestly on the news. 

Daimler also raised its full-year guidance, saying that it now expects a significant increase in operating income over its very good 2016 result. 

A blue Mercedes-Benz GLS SUV.

The Mercedes-Benz GLS-Series was one of several SUV models that helped the luxury brand to an 11% first-quarter sales gain. Image source: Daimler AG.

Daimler earnings: The raw numbers

Unless otherwise noted, all numbers are shown in billions of euros. As of April 26, 1 euro = about $1.09.

MetricQ1 2017Q1 2016Change (YOY)
Revenue 38.78 35.05 11%
Earnings before interest and tax (EBIT) 4.01 2.15 87%
EBIT margin, Mercedes-Benz Cars unit 9.8% 7%  2.8 percentage points
Net profit 2.80 1.40 100%
Earnings per share (euros) 2.53 1.26 101%
Free cash flow 1.95 0.26 637%

Data source: Daimler AG. 

The nutshell summary: Why Daimler's profit jumped

Daimler said in its preliminary earnings report on April 11 that its big increase in profit was driven by three factors:

  • A jump in the valuation of HERE, a mapping service owned jointly by Daimler, BMW, Audi, and Intel. Daimler's stake in HERE increased in value by 183 million euros (on paper) after Intel bought 15% of the company in January. (BMW realized an identical gain.) 
  • A gain of 267 million euros from the sale of real estate belonging to one of Daimler's truck units.
  • The reversal of an impairment charge of 240 million euros on Daimler's stake in Chinese automaker BAIC. 

There was one other factor, an important one: Worldwide sales at Daimler's Mercedes-Benz Cars unit, which builds and sells Mercedes-brand luxury cars and SUVs, rose a healthy 14% in the first quarter. 

How Daimler's business units fared

Here's how each of Daimler's business units performed during the quarter.

  • As noted above, sales at Mercedes-Benz Cars rose 14% to 568,100, its best-ever first-quarter sales total, on strong demand for Mercedes' highly profitable SUV models and its new midsize E-Class sedans. EBIT rose to 2.23 billion euros from 1.40 billion euros a year ago, and the unit's EBIT margin rose to a healthy 9.8% from 7% in the year-ago period.
  • Daimler Trucks, which builds medium and heavy trucks under several brands, saw sales decline 11% to 94,000 on weakness in the heavy-truck market in North America. But its EBIT rose to 668 million euros from 516 million euros a year ago, and its margin to 8.4% from 6.3% a year ago, on that 267 million-euro gain from the sale of real estate. 
  • Mercedes-Benz Vans, Daimler's commercial-van unit, posted a 13% increase in sales (to 86,800), a new first-quarter record driven by strong results in Europe, China, and South America. EBIT rose 19% to 357 million euros, with a strong 11.9% margin (up from 10.7% a year ago).
  • Sales at Daimler Buses rose 12% to 5,400 units. Sales fell in Turkey, an important market, but were up strongly in Latin America and Asia. EBIT jumped 67% to 65 million euros, with a margin of 7.2% (versus 4.7% a year ago).
  • Daimler Financial Services completed leasing and financing contracts worth 16.8 billion euros in the quarter, up 23% from the year-ago period. EBIT rose 21% to 524 million euros.
A green Mercedes-Benz E-Class coupe.

Many automakers have seen sales of car models suffer in recent months as buyers increasingly choose SUVs. But Mercedes' new E-Class lineup bucked the trend and did well in the first quarter. Image source: Daimler AG.

What Daimler executives said about the quarter

CFO Bodo Uebber said Daimler was on track to meet its full-year goals:

We made a very good start to the year and once again surpassed our margin targets in the automotive business. We are very confident for the remainder of the year to achieve our financial as well as our strategic goals. At the same time, we are constantly aware of the political and economic challenges and will continue to act flexibly and cautiously.

CEO Dieter Zetsche looked ahead to additional growth opportunities: 

A very successful quarter lies behind us. Ahead of us, we have a variety of opportunities for further profitable growth. We do have the right products to take advantage of these opportunities -- and the financial strength to make the necessary investments. The latest example: our new S-class. Daimler remains on the fast lane.

A prototype Daimler electric truck.

Daimler is spending heavily to develop new technology including electric drivetrains for trucks. It expects to bring an electric medium-duty truck to market within a few years. Image source: Daimler AG.

Cash reserves and key spending items

  • Daimler's capital expenditures totaled 1.3 billion euros in the first quarter, much of it spent to revamp factories for upcoming new products. 
  • Research and development spending rose to 2.1 billion euros from 1.7 billion euros a year ago. Daimler is making heavy investments in future technologies including self-driving systems and electric drivetrains for both luxury vehicles and commercial trucks
  • Daimler had 21.1 billion euros in cash and credit lines available to its industrial businesses as of March 31, up 1.3 billion euros from Dec. 31, 2016.

Looking ahead: Daimler raised its full-year guidance

Daimler now expects its unit sales to increase "significantly" at all units except Daimler Trucks in 2017. (Earlier guidance expected sales to increase "slightly".) It likewise now expects overall revenue and EBIT to increase "significantly," driven largely by a substantial year-over-year increase in EBIT at Mercedes-Benz Cars. 

John Rosevear has no position in any stocks mentioned. The Motley Fool recommends BAMXF and INTC. The Motley Fool has a disclosure policy.

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